Freelancer profile translated to English.
Back to original languageAbout Tanya
Since graduating with a degree inVisual Communicationfrom theBerlin University of the Arts(2019), she has been working as a freelanceIllustratorandGraphic Designerin Berlin. With a clear, functional **design approach**, she combines digital techniques with a minimalist aesthetic that creates space for content and directly engages the viewer.
Her particular talent lies in creating detailed scenes and fascinating color combinations that evoke a calm and inviting atmosphere. As a graphic designer, she places great importance on the harmonious combination of typography and imagery – for a cohesive and effective overall visual experience.
Tanya specializes inEditorial Illustrations**, making complex topics from fashion, nutrition, medicine, music, and social debates understandable and emotionally accessible. Her clients range from international media such as **The New York TimesandZEIT Magazinto institutions like theGoethe-Institutand the **Heinrich Böll Foundation**.
In addition, she develops visual concepts and illustrations for events, museums, and cultural projects – for example, for Markthalle Neun Berlin or exhibitions on socially relevant topics. Her portfolio showcases diverse project types, from app illustrations and logo development to large-scale graphics and museum murals, as well as social media content and print communication.
With herempathetic, clear visual languageand a knack for impactful design, Tanya helps you make your message visible and effective – whether in magazines, digital media, or physical spaces.
German
Native or bilingual
English
Fluent
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- Universität der Künste BerlinIllustrator and Graphic DesignerEDUCATION AND E-LEARNINGFebruary 2024 - October 2024 (8 months)Berlin, GermanyTasks:- Development of visual concepts for events at UdK Berlin- Design of illustrations for various media (analog and digital)- Creation of flyers and brochures for events and projects- Design of motion graphics and graphics for social media- Design of illustrations for the project website "Alchemy of the UdK Berlin"- Illustrations for stationery- Close collaboration with the marketing department- Visual translation of institutional content into creative, target-group-oriented designsAs a freelance graphic designer and illustrator, I supported the marketing department of the Berlin University of the Arts in visual communication. My tasks included developing design concepts for events, creating illustrations for the project website, and designing flyers, brochures, and stationery. I developed visual content for print and online formats – from static graphics to motion graphics – always in close coordination with the communication team. The goal was to convey the creative and institutional content of the UdK Berlin in an appealing, clear, and distinctive way.
- The Voice CoachFreelance Art Director and IllustratorE-COMMERCEJune 2023 - August 2023 (2 months)Amsterdam, NetherlandsTasks:- Development of an overall visual concept in close collaboration with the client- Design of illustrations for the Voice Coach app (user interface / visual elements)- Logo development and brand presence- Support in brand building / brand identity- Art Direction: creative leadership and visual implementation- Coordination with the client regarding style, tonality, and target audience- Adaptation of the design for various application areas (app and web)As an Art Director and Illustrator, I developed a holistic visual concept together with The Voice Coach. In close collaboration, a clear design line emerged that appeals to both the brand's personality and its target audience. I was responsible for creating all illustrations for the app and designed the logo that shapes the brand's identity. The challenge was to find a modern, accessible, and emotional visual language that is functional while also conveying the essence of the brand.
- Studio for Spatial & Graphic DesignIllustratorCULTUREJune 2023 - September 2023 (3 months)Berlin, GermanyTasks:- Conception and design of illustrations for large-scale graphics in the exhibition space- Visual accompaniment of the exhibition theme (menstruation)- Implementation of content into an accessible, inclusive visual language- Design coordination with Art Director (scenography / design)- Artistic translation of research topics and exhibition content- Work in a museum context, considering space, impact, and target audiences- Large-format illustrations (cf. murals) as printsFor the cultural-historical exhibition "Läuft!" on the topic of menstruation, I developed large-format illustrations that were staged as printed wall graphics (murals) in the space. The visual world translates social debates, bodily experiences, and medical facts surrounding menstruation into an accessible, clear visual language. The goal was to visually engage a broad audience, create access to information, and atmospherically shape the space. In close coordination with the exhibition team, this resulted in a visual communication that both informs factually and touches emotionally.Exhibition venue: Museum of European Cultures, BerlinExhibition duration: October 6, 2023, to March 9, 2025
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Education
- Bachelor of Arts (B.A.) in Visual CommunicationBerlin University of the Arts2019Der Studiengang Visuelle Kommunikation an der UdK Berlin vermittelt kreative Gestaltungskompetenzen in Grafikdesign, Illustration und digitalen Medien. Studierende lernen, Inhalte durch starke visuelle Konzepte verständlich und wirkungsvoll zu kommunizieren und entwickeln eine eigene gestalterische Handschrift.