Freelancer profile translated to English.
Back to original languageAbout Steven
For 3 years now, I've been helping teams leverage their data to make faster, more confident decisions!
Formerly Lead BI at Gorillas, I collaborated with sales, marketing, finance, and operations teams to structure performance monitoring, ensure the reliability of analyses, and transform data into concrete decisions.
I cover the entire analytics lifecycle: data collection & modeling, analysis, storytelling. I collaborate effectively with business and technical teams to deliver concrete insights.
What I do:
Analytics & Decision Support
- Definition of KPIs, tracking frameworks, and performance monitoring
- Development of dashboards & product analytics: Tableau, Power BI, Looker Studio, GA4, Google Sheets, Excel, Mixpanel (and others)
- Exploratory analyses: RFM segmentation, cohorts, sales funnels, churn, retention, campaigns...
- Forecasting: seasonality, key drivers, confidence intervals
- Impact measurement: incremental revenue, margin uplift, conversion, retention
- "Executive-ready" reporting and insight storytelling
Data Engineering
- Data collection via APIs, web scraping, and automated pipelines
- ELT/ETL workflows in Python and SQL, or with tools like Fivetran or DBT/Github
- Data processing: Python, SQL
- Data warehousing: BigQuery, Snowflake, Azure DWH (e.g., Azure Synapse / Microsoft Fabric depending on your stack)
Pricing Strategy & Automation
- Competitor monitoring via scraping and structured data feeds
- Pricing strategy design (margin, traffic, competitiveness, elasticity signals)
- Price change measurement: guardrails, test design, post-analysis
- Automation of pricing routines and alert setup (to make pricing scalable, not manual)
If you're looking for a data analyst, analytics engineer, or pricing consultant (strategy + implementation + automation), let's connect!
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Can work on-site
Paris (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km), Nice (up to 50km)
Experience
- GorillasHead of Business Intelligence (BI) and Pricing Team in FranceE-COMMERCEApril 2021 - September 2023 (2 years and 5 months)In close collaboration with sales, marketing, ops, and finance teams:
- **Analysis and Insights**: Development and updating of dashboards and reports to support data-driven decisions, playing a key role in the company's strategic direction.
- **Indicator Definition**: Identification and definition of key metrics by leveraging available data, ensuring precise and relevant performance monitoring.
- **Data Management**: Collection and processing of Gorillas data, ensuring consistent and comprehensive analyses.
- **Results Communication**: Clear and convincing presentation of analytical findings to stakeholders, contributing to continuous improvement of organizational performance.
- **Customer/Product Analyses**: RFM, churn, retention, lifecycle, basket...
- **Automation**: Implementation of automations, including scripts for the sales team, processes to integrate data from multiple sources into our database, and pricing optimization based on strategies established with the Purchasing, Merchandising, Promotions, and Marketing departments.
- **Competitive Intelligence**: Automation of competitive price collection for precise analysis of our market pricing position.
- **Pricing Strategy and Innovation**: Continuous experimentation with pricing strategy, testing new models and frameworks to stay at the forefront of innovation.
- FREELANCEData Analyst & Pricing ConsultantRETAIL (SMALL BUSINESS)September 2023 - Today (2 years and 9 months)For 3 years now, I've been helping teams leverage their data to make faster, more confident decisions!Formerly Lead BI at Gorillas, I worked closely with sales, marketing, finance, and operations teams to structure performance monitoring, ensure the reliability of analyses, and transform data into concrete decisions.With my hybrid business and technical background, I quickly understand business challenges and translate them into KPIs, actionable analyses, dashboards, and decision-support tools.
What I do:
Analytics & Decision Support- Definition of KPIs, tracking frameworks, and performance monitoring- Development of dashboards & product analytics: Tableau, Power BI, Looker Studio, Google Sheets, Excel, Mixpanel (and others)- Exploratory analyses: RFM segmentation, cohorts, sales funnels, churn, retention, campaigns...- Forecasting: seasonality, key drivers, confidence intervals- Impact measurement: incremental revenue, margin uplift, conversion, retention- "Executive-ready" reporting and insight storytellingData Engineering- Data collection via APIs, web scraping, and automated pipelines- ELT/ETL workflows in Python and SQL, or with tools like Fivetran- Data processing: Python, SQL- Data warehousing: BigQuery, Snowflake, Azure DWH (e.g., Azure Synapse / Microsoft Fabric depending on your stack)Pricing Strategy & Automation- Competitor monitoring via scraping and structured data feeds- Pricing strategy design (margin, traffic, competitiveness, elasticity signals)- Price change measurement: guardrails, test design, post-analysis- Automation of pricing routines and alert setup (to make pricing scalable, not manual)If you're looking for a data analyst or pricing consultant (strategy + implementation + automation), let's connect! - PokawaData Analyst - Pricing Consultant - Power BI TrainerRESTAURANTS AND FOOD SERVICEAugust 2025 - Today (10 months)Paris, FranceIn collaboration with the Head of Sales & Digital at Pokawa:
- Collection (scraping) and consolidation of market price data (competitors, promotions) to create a reliable pricing intelligence database.
- Data processing & analysis (price index, positioning) → identification of gaps and opportunities by category.
- Design of pricing dashboards for faster, aligned decision-making.
- Recommendations on pricing strategy to improve positioning and margin.
- Support in dashboard implementation
Stack: BigQuery, Azure, Power BI
Reviews
L
Louis
CHU Henri MONDOR
Reviewed on 3/24/2024
We worked with Mr. VO on the statistical analysis of a database for a peer-reviewed medical study. His scientific rigor, the relevance of his remarks, his speed, his efficiency, and the quality of the final presentation were particularly noted. Especially since the given deadline posed a real additional difficulty. It is with joy that we will work together again.
Julie
Julie Dumont
Reviewed on 6/27/2023
Steven assisted me in creating a dashboard for one of my clients. A big thank you for his expertise, his advice, and especially his rigor; he pays great attention to detail and delivered quality work.
Recommendations
FU
FU
+3
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Education
- Master's degree, Marketing, Strategy & Data Analytics - Mention High DistinctionPSB Paris School of Business2020Obtenu avec Mention High Distinction
- Bachelor's degree, International BusinessPôle Paris Alternance (PPA)2018Obtenu avec mention Cursus en anglais