Freelancer profile translated to English.
Back to original languageAbout Sonia
Freelance strategic planner for 14 years, I help brands define their brand strategy.
Sectors: banking & insurance / luxury / lifestyle / food / institutions / startup / automotive / fashion / cosmetics
- Naming
- Creative concepts
- Brand platform
- Brand positioning and territory
- Branding
- Communication campaign
- Strategic recommendations
- Brand strategy
- CRM / customer experience
Comfortable with on/off topics.
Spanish
Fluent
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Louis VuittonCreative StrategistNovember 2025 - April 2026 (5 months)Paris, France- Trendbooks- Creative briefs- Social media strategy- Fashion Show- Project management- Digital communication
- Publicis GroupeStrategic Planner DirectorCONSULTING AND AUDITSJanuary 2023 - June 2024 (1 year and 6 months)Paris, France- Strategic planning direction for the automotive sector- Creation of consumer journeys / customer journey- Experience planning and data planning
- BrainsonicSenior Strategic PlannerCONSULTING AND AUDITSJuly 2022 - August 2022 (1 month)Paris, France- Strategic recommendations- Naming- Benchmarks- Qualitative studies- Digital communication
Reviews
Foued
SAS MIZ'UP
Reviewed on 2/17/2022
Sonia understood my expectations, professional, quick action, flexible, understandable, adaptable, good human relationship, I recommend her only for myself, I am placing an exclusive option for another mission.
Thank you Sonia
Recommendations
GB
+1
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Education
- Master I & II Marketing and CommunicationPPA / Pôle Paris Alternance2013Master Planning stratégique & communication
Certifications
- Google AnalyticsGoogle2015