Freelancer profile translated to English.
Back to original languageAbout Skander
14 years of experience in B2B/B2E SaaS, mobility, and e-commerce, I specialize in interface and product design. I collaborate daily with my teams to create product value and continuously improve the user experience.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Accor SA - HoldingSenior Product Designer - UX UI SaaS B2B AIHOSPITALITYApril 2025 - Today (1 year and 2 months)Issy-les-Moulineaux, FranceContextUX/UI design for Accor group's corporate platforms (hotel business tools, purchasing, billing, HRIS, support, intranet, corporate website).Initiator and architect of the Design Studio approach within the collaborative tools department, aiming to structure systematic Product Design support for project teams.Missions
- User research (field interviews, benchmarks, data analysis), definition of user journeys
- Interface and prototype design, facilitation of co-design workshops with business and technical teams
- Implementation and deployment of the Accor Corporate Design System
- Complete structuring of the Design Studio: service offering (quick diagnosis, project support, branding), intervention process, governance roadmap. Presentation and validation with management (N+1 to N+3)
- Structuring the Digital Employee Experience 2030 approach: unified proactive AI assistant and hyper-personalized collaborator landing pages.
Key ProjectsDEX 2030: Contextual AI Assistant and personalized dashboards for presentation to the executive committeeAccor Design Studio: structuring the approach from initial idea to management validationInternal Tools: simplifying business interfaces (purchasing, HRIS, support, energy management)Corporate website, careers & branding: UX/UI redesign, RGAA accessibility, brand consistencyResultsOfficialization of the Design Studio by management and spontaneous requests from project teamsDirect contribution to the 2030 AI vision for collaborative toolsMeasurable productivity gains for business teams and reinforced digital consistency through the Design SystemEnvironmentFigma, Design System, ServiceNow, SharePoint, Contentful, Storybook, Jira, Confluence, Scrum, RGAA, Eco-design - Hermès InternationalSenior Product DesignerLUXURY GOODSSeptember 2024 - December 2025 (1 year and 3 months)Paris, FranceContext:Integrated into the team responsible for internal digital tools, I work on applications aimed at improving user experience and team performance for a wide range of employees (retail, production, finance, logistics, HR).My role involves mapping business processes to design suitable tools, optimizing user journeys, ensuring interface consistency, and maximizing user engagement and productivity.Missions and Responsibilities
- Gathering, studying, and analyzing business and user needs
- User research (research, data analysis, interviews)
- Defining use cases and user journeys
- Defining and writing functional specifications in collaboration with POs
- Facilitating collaborative co-design and prioritization workshops
- Designing high-fidelity interfaces and prototypes on Figma
- Creating, deploying, and continuously improving a multi-product and multi-platform design system
Flagship Projects & Results- Creation and deployment of a multi-product design system: creation and standardization of UX/UI components to harmonize the digital ecosystem.
Productivity gains in interface design and harmonization of user experience across all internal applications thanks to the Design System.- Improved productivity for business teams (Time savings on repetitive tasks).
- Reduced costs associated with manual process management (Decrease in operational workload).
Environment:Figma, Design System, UX-UI, Google Analytics, Power Apps, Sharepoint, Scrum, Asana, B2E, B2B - KirrkUX-UI Designer SaaS AI & E-commerce & E-Booking PlatformSOFTWARE PUBLISHINGMay 2021 - June 2024 (3 years and 2 months)Paris, FranceContext:Platform combining a B2B SaaS and a B2C mobile app allowing rental companies to automatically manage their reservations, fleet, and billing, while offering tenants a fully autonomous experience thanks to IoT technologies integrated into vehicles.+8000 connected vehicles+320000 users
- Defining product vision and building the strategic roadmap in collaboration with the PM
- Gathering and analyzing needs through workshops and interviews
- UX/UI design: user journeys and interfaces for the B2B SaaS and the B2C mobile app on Figma
- Creating and deploying the Design System
- Facilitating co-design workshops and user testing to optimize customer experience
- User research and usage analysis: in-agency shadowing, benchmarking, interviews, UX research
- A/B testing
- Monitoring development and testing phases in collaboration with technical and QA teams
Innovation & Digitalization- **Conversational AI**: design and implementation of an interface to query the database in natural language (e.g., revenue by vehicle category, most rented models, disputes by age group).
→ Result: democratization of data access, reduced analysis time, rapid user adoption.- Dashboard presenting all key business data (revenue, vehicles, disputes, etc.)
- E-signature for 100% online contracting (Docusign)
- Automatic verification of documents (ID card, driver's license) via OCR and AI validation (IDnow)
- Stripe integration: payments and deposit management
- Digitalized entry and exit condition reports
- IoT: real-time geolocation, fuel, mileage, remote opening/closing, geofencing & immobilization in case of theft
Environment:SaaS, AI, Mobile, E-commerce, API, Postman, Testflight, Figma, Design System, B2B, B2C, IoT, Stripe, IDnow, Docusign
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Education
- Master - Marketing & Communication (double degree)EFAP - École des nouveaux métiers de la communication2010Communication et marketing
- Bachelor Webdesign (double degree)New York Institute of Technology2010Webdesign