Freelancer profile translated to English.
Back to original languageAbout Samuel
SEO/GEO Consultant | SEO/GEO Audit, SEO/GEO Strategy | Google Ads
SEO/GEO Consultant, I help businesses improve their natural referencing and generate more clients via Google and LLMs, in a sustainable and profitable way.
For 5 years, I have been helping VSEs, SMEs, and e-commerce businesses increase their visibility, improve their Google ranking, andgenerate qualified leads through SEO and Google Ads.
I have supported over 100 websites in improving their natural referencing and acquisition.
SEO/GEO Expertise
►Comprehensive SEO/GEO Audit(technical, semantic, competitive)
►Tailored SEO/GEO Strategyand prioritized action plan
►Natural Referencing Optimization
►Keyword Researchwith high business intent
►Content OptimizationandInternal Linking
►Local SEOand Google Business Profile
►Link Building Strategyand backlink optimization
GEO Optimization (AI)
► Optimize your visibility in ChatGPT, Gemini, and AI engines
► Content structuring to appear in AI responses
Google Ads
► Google Ads campaign audit and optimization
► Improvement of acquisition cost and ROAS
► Qualified lead generation
Projects I work on:
► SEO/GEO Audit
► SEO/GEO Strategy
► SEO Support
► SEO/GEO Optimization
► Direct implementation possible:technical SEO and content optimizations
Types of clients supported
► E-commerce (Shopify, WooCommerce)
► Local businesses and services
► Coaches, consultants, and freelancers
► SMEs and B2B companies
My goal ↓
Implement a sustainable acquisition system combining SEO, GEO, and Google Ads to generate qualified and measurable leads.
Let's talk about your project: I'll show you the best SEO, GEO, or Google Ads opportunities to generate qualified leads.
French
Native or bilingual
Can work on-site
Paris (up to 50km), Marseille (up to 50km), Toulouse (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km)
Experience
- Alexandre brun hypnose
On Malt
Google Ads ConsultantHEALTH AND WELLNESSMarch 2026 - April 2026 (1 month)Quimper, FranceI am assisting Alexandre in creating and managing Google Ads campaigns to generate qualified quote requests for his local services.🎯 Campaign Objective:Revamp poorly configured campaigns by another consultant to generate qualified leads.💻 Process:- SEA strategy definition
- Google Ads campaign creation (Search)
- Keyword research with high intent
- Ad group structuring
- Conversion-oriented ad copywriting
- Local geographic targeting
- Bid and budget optimization
- Performance monitoring and continuous optimization
- Conversion rate improvement
- Regular results review and strategic adjustments
- Regular client communication via WhatsApp
- Monthly meeting for performance analysis and optimization plan
🚀 Result:- 1st month: 38 appointments generated and 30 calls
- Continuously optimized campaigns to capture qualified local demand and progressively improve cost per lead.
🏷️ Skills:- Google Ads • SEA • Lead Generation • Local Advertising • Search Ads • SEA Strategy • Conversion Optimization • Acquisition • Google Ads Campaign Management
- ARTI DECO BATISEO/GEO Consultant Website RedesignCIVIL ENGINEERINGFebruary 2026 - April 2026 (2 months)Lorient, FranceI assisted ArtidecoBati in creating its website, in collaboration with a developer, to structure a site optimized for both natural referencing (SEO) and conversion (CRO).🎯 Website Objective:
- Create a website capable of generating qualified requests by combining local SEO visibility and conversion-oriented pages.
💻 Implementation:- Definition of the website's SEO architecture
- Coordination with the developer for page creation
- Structuring of service pages optimized for SEO + CRO
- Strategic keyword research (services + locations)
- Optimization of Title, Hn, and meta description tags
- Design of conversion-focused pages (CTA, structure, reassurance)
- Internal linking optimization
- Local SEO optimization
- User experience improvement
- Content optimization for AI engines (GEO)
🚀 Result:- A website structured to capture high-intent local searches, with pages designed for both referencing and lead generation.
🏷️ Skills:- SEO • Local SEO • CRO • GEO • SEO Strategy • SEO Architecture • Lead Generation • Google Business Profile • Internal Linking
- Cap Canin 29SEO/GEO Consultant / Digital Project ManagerEDUCATION AND E-LEARNINGJanuary 2026 - Today (5 months)Quimper, FranceAs part of my freelance mission for Cap Canin 29, a dog trainer based in Finistère, I act as an SEO consultant, GEO expert (Generative Engine Optimization), and digital project manager, with the goal of increasing local visibility on Google and AI engines (ChatGPT, Gemini, Perplexity), and generating qualified requests.I managed the complete creation of the website, coordinating with the developer, defining the SEO architecture, and implementing a conversion-oriented local referencing strategy.The entire project was structured to maximize Google visibility (local SEO) and improve understanding and recommendation by generative engines (GEO).Key skills utilized:SEO- Strategic local keyword research- Page optimization (Title, Hn, meta description tags)- Website structuring for local referencing- Internal linking optimization- Creation of pages targeted by service and locationGEO- Content structuring for AI engines (ChatGPT, Gemini, Perplexity)- Entity and semantic positioning optimization- Strengthening authority and understanding signals- SEO Copywriting & semantic optimization- SEO and conversion-optimized content writing- Semantic density optimization- Content structuring (lists, FAQs, logical structure)Web Project Management-Coordination with the developer-Website architecture definition-Monitoring of deployment and technical optimizationsGoogle Business Profile & Local Referencing- Complete optimization of the Google Business Profile listing- Optimization of categories and descriptions- Strengthening visibility on Google Maps-Improving ranking on local searches
Reviews
Recommendations
JL
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Education
- Master in Digital Web Project ManagementLa Digital School2024Master Manager de projet web digital
- BTS in Information Technology Services for OrganizationsLycée Chaptal2021BTS services informatiques aux organisations
Certifications
- Google Ads Search CertificationsGoogle2024
- GA4 for SEO - How Data Helps Businesses GrowSemrush2024