About Romain
📊 By the numbers
🎯 For whom
⚙️ What I build for you
⏱️ How we work
French
Native or bilingual
English
Fluent
Experience
- NOELSEGTM Engineer / Automation SpecialistBANKING AND INSURANCEJanuary 2026 - Today (5 months)Paris, FranceDesign, deployment, and maintenance of automated revenue systems powering Noelse's B2B and B2C acquisition.Scope: multichannel acquisition, intent monitoring, lead scoring, ABX orchestration, workflow automation, CRM ops
▸ Acquisition & Strategy
Structuring acquisition strategy by vertical: defining ICPs, segmentation, adapting creatives and messages per market.Building complete funnels: landing pages, lead magnets, cold emailing sequences, LinkedIn automation, multichannel nurturing.Continuous A/B testing on audiences, messages, CTAs. Optimizing CPL, ROAS, conversion rates, pipeline velocity.▸ GTM Engineering & Revenue Systems
End-to-end data pipelines: scraping → multi-provider enrichment waterfall → dynamic lead scoring (firmographic + behavioral + technographic) → lead routing → outbound sequencing.Intent monitoring: real-time purchase signal detection (pricing page visits, job changes, funding rounds, stack changes) → scoring → routing.ABX orchestration: multichannel Ads + email + LinkedIn + chatbot activation on targeted accounts, driven by intent data and ICP scoring. Structuring Pipedrive: pipelines, qualification, deduplication, data hygiene.▸ Automation & Tool Integration
Design and deployment using n8n, Make, and Zapier: enrichment, qualification, scoring, routing, follow-up, reporting.Custom integrations via REST API, webhooks, and Python. Bidirectional sync CRM ↔ enrichment ↔ sequencers ↔ analytics.▸ AI Orchestration
Deployment of AI agents: Intent Monitor, Lead Scoring, Outbound Agent, CRM Sync, Nurture Agent.At-scale personalization, automatic qualification, and agent training integrated into daily processes. - EutronixGrowth Marketing & B2B AcquisitionTECHSeptember 2025 - Today (9 months)Paris, France- B2B Acquisition Strategy: structuring and managing marketing strategy focused on lead generation in B2B / retail / hardware solutions contexts, with a multichannel approach (Ads, funnels, CRM).- B2B Strategy Structuring by Vertical: defining ICPs, target segmentation, adapting messages and offers per addressed market.- Landing Page Creation per Vertical: designing and optimizing dedicated landing pages aligned with business objectives and acquisition campaigns.- B2B Funnel Implementation: building complete funnels (scraping/ads → landing page → CRM → nurturing) to industrialize lead generation.- B2B Ads Management: launching and managing LinkedIn Ads, Google Ads, and Microsoft Ads (Bing Ads), structuring campaigns by vertical and intent.- Marketing Automation & CRM: integrating leads into Odoo CRM, structuring pipelines, implementing automated qualification and follow-up workflows.- Automation: designing and deploying Growth Machines to automate prospecting, lead qualification, and high-leverage actions via Make and LaGrowthMachine.- B2B Prospecting: structuring prospecting and nurturing in complex B2B sales cycles, in line with acquisition funnels.- Management & Reporting: tracking acquisition KPIs (leads, CPL, conversion rates, pipeline) and reporting to management.- Growth Approach Focused on Structuring: transforming unorganized marketing into a measurable, reproducible, and scalable B2B acquisition system.
- NOELSEGrowth HackerBANKING AND INSURANCEMarch 2025 - February 2026 (11 months)Paris, France– B2B Acquisition Strategy: designing and managing multichannel acquisition campaigns (SEO, SEA, Scraping, Cold Emailing, Social Ads) to generate qualified leads and scale performing channels.– Marketing Automation & Prospecting: implementing automated workflows (scraping, email sequences, LinkedIn automation, nurturing) to industrialize lead generation and optimize response rates.– Chatbot Redesign & Optimization (Crisp): improving conversational flow with user segmentation (professional/individual), automatic lead qualification, and integration of tracking tools for monitoring.– Ads Management & ROAS: creating and optimizing advertising campaigns (Meta Ads, Google Ads), with precise KPI tracking: click-through rates, CPL, ROAS, conversion rates.– Conversion Funnels & A/B Testing: developing and iterating activation funnels, A/B testing landing pages, messages, sequences, and calls-to-action to improve engagement and conversions.– Data & CRO (Conversion Rate Optimization): leveraging data through analytics and heatmap tools to identify friction points, refine user journeys, and boost overall performance.– Marketing Innovation & Agile Growth Approach: integrating innovative marketing methods and a test & learn logic to accelerate acquisition, automate high-leverage actions, and experiment with product-led strategies.
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Bachelor in Digital Marketing & GrowthRocket School2025Maîtriser le copy writing Appréhender la méthode AARRR Base de code Envoyer des newsletter Séquences d’emails Acquisition payante/SEM Ads Google, FaceBook & Instagram Créer une landing page Pitcher un produit Approche Test/fail/learn.
- Video and photo for social mediaMedia Social Food2020Acquérir des connaissances de base sur les spécificités du métier de photographe/vidéographe Se présenter, répondre à une commande Gérer un projet de production photo ou vidéo de la pré production à la post production Trouver et fidéliser sa clientèle Gérer son activité en auto-entrepreneur Vidéo • Prise en main générale • Lumière du jour • Lumière artificielle • Montage avec le logiciel CT Pro • Son • La force de la musique et les droits • Le plan d’entrée, les inserts, le rythme inser • Sous-titres • Mouvements de caméra • Story board et mood board • Vérifier ses sources • Mener une interview • Présenter son sujet au client – Prendre la parole • Préparer son sujet • Plan de travail général Photo • Packshot fond blanc • Découper une recette • Stopmotion • Lumière du jour et lumière artificielle • Cadrage portrait
Certifications
- Generative AI: Best Practices for Online ResearchLinkedin2025