Freelancer profile translated to English.

Description

I specialize in Corporate Identity, creating brands from scratch, as well as maintaining visual consistency for existing brands. I do packaging, social media templates, presentations, UX, among other things. I have extensive experience managing projects related to all things design.

I live in Asturias, Gijón, and most of my projects are done remotely, although I have no problem traveling.

I am looking for new work experiences.

I currently work freelance for clients in Madrid and Valencia.

@matita_studio

Languages

Spanish
Native or bilingual
English
Conversational
Italian
Conversational

Workplace preferences

Can work on-site

Gijón (up to 50km), Madrid (up to 10km), Bilbao (up to 10km), Santander (up to 10km), La Coruña (up to 10km)

Freelance
Art Director and Graphic Designer
PRESS AND MEDIA
May 2022 - Today (4 years and 1 month)
Gijón, Spain
I work for companies and entrepreneurs from different sectors, carrying out Branding, Packaging, project coordination, UX/UI, and social media content projects.
Social Media Graphic Design Photo Retouching Graphic Design Visual Identity Corporate Identity Branding & Identity Packaging UX/UI Design
Compass Group Argentina
Marketing and Communication Analyst
AGRICULTURE
January 2020 - December 2021 (1 year and 10 months)
Ciudad Autónoma de Buenos Aires, Argentina
Branding and institutional design for the Company's brands (Eurest, Medirest, Outtakes, Vend). Corporate Communication. Project coordination with other areas of the company. Development of signage system for Buenos Aires offices. Development of brands for new company projects.
Installation of institutional image in canteens throughout the country.
Administrative tasks (budgets, invoicing, and dealing with suppliers).
Creation of strategy and content for LinkedIn. Social Media consulting and monitoring.
Marketing Social Networks Branding Communication Strategy Corporate Communication Internal Communication Graphic Design Signage
One Love Agencia
Graphic Designer
PRESS AND MEDIA
January 2018 - December 2019 (2 years)
Ciudad Autónoma de Buenos Aires, Argentina
Design and creation of content for Total Energies' social media in Argentina.
Design of websites and newsletters for various agency clients.
Branding, packaging, and illustrations for small and medium-sized businesses.
Social Networks Packaging Logo Design Branding Illustration Web Design

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UX/UI Design
Immune Technology Institute
2025
Metodologías como Design Sprint, Design Thinking y Lean UX. UX research, Testing y entrevistas a usuarios, Design System, Desarrollo de nuevos proyectos y mejoras de ya existentes.
Graphic Designer (Undergraduate Degree)
University of Buenos Aires
2016
Diseñadora gráfica (Carrera de Grado)

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Rocio Gonzalez

Visual Identity | Project Management | Design

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