Freelancer profile translated to English.
Back to original languageAbout Pierre
+10 years of expertise in acquisition, growth, activation, and retention for E-commerce & SaaS.
Need a free audit of your campaigns?
I have a track record of numerous successful projects with budgets ranging from a few thousand euros to several million.
I place understanding client objectives at the center of my goals and strive to find the best solutions through my market knowledge and analytical skills.
The easiest way is to discuss it in person, so please feel free to contact me to understand my work methodology more precisely.
Expert SEA / SEM & Paid Social Media. Traffic Manager. Head of Growth
Clients I've worked with: Chanel, Made.com, Dyson, Uniqlo, Betclic, franprix, Doctrine, Quitoque, Bonsoirs, Livestorm, Expensya, BMW, Zaion, Sport Heroes, LIVY, Qonto, Openclassrooms, L'Ecole Française, April, OMY, Leeto, Vapiano, Franklin Pet Food, Instant Gaming...
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km)
Experience
- PS GrowthFreelance Growth Online & Expert Paid AdsTECHOctober 2025 - Today (8 months)Paris, FranceI help companies develop their webmarketing strategies, particularly on Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads, TikTok, Snapchat, etc. (operational management and strategic consulting).With my 9 years of experience, I also advise companies I work with on their overall digital strategy (Affiliation & Influencer Marketing, CRM and Automations, CRO, Engagement, UX/UI & Merchandising, Data, Internationalization...).Some references:Kookie, Vergnaud France, Instant Gaming, Chateau Margaux, LIVY, Mazarin Paris, Expensya, Plaques Immatriculation, Explora Journeys, Oxmoz, Hendrick's, Chapitre Six Hôtels...
- FROM FUTUREE-commerce Digital DirectorLUXURY GOODSSeptember 2021 - October 2025 (4 years and 1 month)92100 Boulogne-Billancourt, FranceManagement Committee MemberTeam of 5 peopleAcquisition (SEA / SMA / SEO): 2.5 million budget per yearLeverage used: Meta Ads (Facebook / Instagram), Google Ads, Microsoft, Tiktok Ads, Snapchat, Pinterest, Native AdsDefinition and management of the online customer acquisition strategy internationally (Europe, North America, Asia).CRM / PRM / Retention - Strategy to improve customer repeat purchases and our LTV. Use of RFM method.E-commerce Management, Flow Management, Marketplace and Wholesale ManagementE-Merchandising and SearchandisingData Analysis and Customer Data Platform (Data collection and dashboard creation, Monitoring, Analysis and Action Plan based on customer data)Affiliation ProgramUX/UI - Conversion Rate Optimization - Web Feature DevelopmentInternationalizationShip from store / Shopify POS migrationInfluencer MarketingOffline campaigns (DOOH, Street marketing, subway, guerrilla advertising)
- Junto FrancePaid Media Team LeaderDIGITAL AND ITDecember 2019 - September 2021 (1 year and 9 months)92100 Boulogne-Billancourt, France• Creation and management of a team of 7 consultants• Strategic support for the team's clients (account audits, strategic planning, business plan creation...)• Training consultants on paid media levers• Management of commercial flows (upsells & contract terminations)• Participation in tenders• Identification and improvement of processesSome clients in the team's portfolio: franprix, Doctrine, Quitoque, Bonsoirs, Livestorm, Expensya, BMW, Zaion, Sport Heroes, Qonto, Openclassrooms, L'Ecole Française, April, OMY, Leeto, Vapiano, Franklin Pet Food...
Reviews
Guillaume
Consultant Stratégie paid Media & Google ads - ACQLY
Reviewed on 5/4/2026
I worked with Pierre on an e-commerce project and highly recommend his profile. Beyond his expertise across all paid media channels, Google Ads, Meta Ads, and TikTok Ads, it's his personality that makes him stand out. Communicative, open, and responsive, I can only recommend him.
Fares
Growth Martketing Manager - Get insight
Reviewed on 1/25/2026
Great collaboration with Pierre to optimize a client's Meta Ads campaigns! He immediately understood our challenges. His audit was clear, with concrete recommendations that we were able to implement quickly, allowing us to improve ROI thanks to his quick wins.
I also really appreciated his strategic vision of Growth Marketing. He has a holistic growth understanding, which is a rare combo!
Beyond the results, Pierre is friendly, professional, and responsive. Always available to chat, he respects deadlines and demonstrates great pedagogical skill.
I recommend Pierre without hesitation for any paid acquisition or growth mission!
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master, Stratégie et Marketing DigitalINSEEC Grande Ecole2018Master, Stratégie et Marketing Digital
- Licence de droit privé, (Droit des sociétés/Droit du travail), ( Droit des sociétés/ Droit du travail)Université de Caen Normandie2015Licence de droit privé, (Droit des sociétés/Droit du travail), ( Droit des sociétés/ Droit du travail)
Certifications
- Facebook Certified Media Planning ProfessionalMeta2020
- Google Ads Search CertificationSkillshop2020