About Paula
Catalan
Native or bilingual
English
Conversational
Experience
- imagin- CaixaBank GroupMarketing Project ManagerBANKING AND INSURANCEJanuary 2024 - September 2025 (1 year and 8 months)Barcelona, Spain• Coordination with institutions, banking entity, and agencies• Management of 360º campaigns and email marketing• Budget and agreement management• Strategic partner acquisition• Definition of business cases and commercial roadmap• KPI monitoring and results reporting
- Mother Media GroupAccount & Brand Strategy ManagerJanuary 2021 - January 2024 (3 years)• Account management and coordination of teams and suppliers• Community Manager• Strategic planning and development of brands• 360º communication management• Trade Marketing• Content creation• Direction and coordination of events and photoshoots• Project and KPI monitoring
- Ready To PostSocial Media Marketing & Content CreatorJanuary 2020 - January 2021 (1 year)• Strategic planning and development of social networks• Content creation• Community Manager• Copywriter• Campaign and photoshoot management• KPI analysis and measurement
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Education
- Digital Marketing and Social Media Management and DirectionENyD Escuela de Negocios y Dirección2022Dirección y Gestión de Marketing Digital y Social Media
- Higher National Diploma in Audiovisual Production and ShowsItes Ciape2014CFGS Producción Audiovisual y Espectáculos