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Nory B.NB

Nory B.

Lead Product Designer · AI, Data & Complex Systems

€670/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nory

Lead Product Designer in AI & Data | Concept to MVP | Product Leadership

With 18 years of experience as a Product Designer, including 10 as a Lead UX, I design products integrating data and artificial intelligence. I lead strategic projects, creating products that fully leverage the potential of data and AI to deliver user experiences perfectly tailored to user needs and embodying the product vision.

My expertise covers managing multidisciplinary teams, defining innovative product visions, and implementing agile methodologies to develop solutions that not only solve complex problems but also anticipate future needs.

Key Skills:
- Product Design for AI and Data-driven products
- Ideation and design
- Prototype and development of AI-integrated products
- User testing
- UX Strategy
- Product vision and innovation in AI and data
- UX Audits
- Design Sprints
- Lean Start-up and Design Thinking methodologies
- Solving complex problems with AI-driven products
- Leadership and management of multidisciplinary teams
- UX Evangelist

Clients:
Pluxee - Ratp - APRR (Motorway) - Pernod Ricard - Echopen - Channel - Louis Vuitton - Westfield - Klésia - L'Oréal - BNP Real Estate - BNP Banking - AXA - Renault Digital - Neptune Energie - Suez - Ernst & Young - Audi - Rolls Royce - BMW - Sanofi - La Poste - La Banque Postale - ...

Startups Founded:
Koro: Koro, the family storytelling adventure app that turns your children into the stars of their own tales
Magic Data: Start-up dedicated to the integration of data analysis, processing, and display in the competitive e-sport sector
Konnektik: Digital communication agency
Mango Tango: Communication and data marketing agency (1st agency in Cambodia)
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Servier
    Lead Product Designer
    PHARMACEUTICALS INDUSTRY
    July 2025 - December 2025 (5 months)
    Suresnes, France
    Lead Product Designer for the IBEx program: redesign of the internal Elixir platform, an industrial performance repository deployed in 18 countries.

    Mission: to unite the group's production sites around a common steering tool (performance and quality). With fragmented specs and COMEX-level validation expected.

    AI-accelerated multi-country user research: synthesis and reporting of interviews, co-creation workshops, etc.
    Modular and scalable architecture to accommodate local specificities without multiplying interfaces.
    Functional prototypes used as presentation tools in COMEX.
    Co-design workshops with business units (quality, production, supply chain) to align needs before build.

    Impact: Executive-level ergonomics validation; the technical team was able to start implementation on a solid and shared foundation.
    User Research Co-design Workshops Design Thinking Prototyping Figma
  • Bel
    Lead Product Designer
    AGRICULTURE
    March 2025 - July 2025 (4 months)
    Suresnes, France
    Lead UX for the Hermes program: Dassault MES (Manufacturing Execution System) mobile interface, deployed by Accenture in the Bel group's factories.

    Challenge: design a mobile tool usable by industrial operators in extreme conditions (gloves, noise, low light).

    User research: observation of operators, identification of real constraints.
    Conscious choice to break from standard aesthetics in favor of efficiency: high contrast, generous touch targets, direct hierarchy.
    Documentation + defense of design decisions against Business and Product teams.
    Prototypes tested in pilot workshops before progressive deployment.

    Impact: Immediate adoption on production lines.
    User Research UI/UX Design Prototyping Industry Design Thinking
  • Ratp
    Lead Product Designer
    TRANSPORTATION
    November 2024 - March 2025 (3 months)
    Paris, France
    Design of a big data & dataviz tool: consultation and export of operational data for management and field teams.

    Challenge: transform a massive volume of heterogeneous data into mobile interfaces usable by two very different profiles, field agents vs. managers, without cognitive overload.

    Field research to understand each level of data interpretation.
    Dataviz designed to make information actionable: one interface per reading level, rather than an approximate universal interface.
    Strategic product vision aligned with management's operational stakes.
    High-fidelity Figma prototype validated before build.

    Impact: Field teams and management use the same tool but read it differently. Acceleration of operational decisions.
    Big Data Prototype Figma User Research Data Visualization

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Education

  • BTS Visual Communication — Graphic Design, Publishing, Advertising
    Cifacom
    2006
    BTS, Communication visuelle graphisme, édition et publicité
  • Applied Arts Preparatory Class - Design & Visual Communication
    Ateliers de Sèvres
    2004
    Classe préparatoire Arts Appliqués - Design & Communication Visuelle

Skill set

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