About Nelson
French
Native or bilingual
English
Native or bilingual
Italian
Basic
Experience
- MindisruptCOO - PartnerCONSULTING AND AUDITSJune 2022 - Today (4 years)Lyon, FranceFor the past 2 years at Mindisrupt, I have been conducting marketing studies for telecommunications, insurance, e-commerce, and SaaS companies using a special methodology.Assisted by hypnotherapists, qualitative interviews take on a new dimension, allowing my clients to move beyond self-reported data and make decisions guided by their target audience's emotions.Thanks to our marketing expertise, we translate these raw insights into very simple recommendations to optimize our clients' campaigns and funnels.A 14%+ conversion increase in 3 weeks is the before and after of our last mission...Why not with your brand?
- STEPHANE PLAZA IMMOBILIERSocial Ads Manager {B2C}REAL ESTATEJuly 2020 - December 2020 (6 months)Lattes, FranceCreation of Facebook and Google campaigns that generated nearly 350k views +200 leads and created enough activity for the year 2021 with the existing team.The return on investment (revenue generated by the agency from leads) after deducting my fees is over 600%.
- Cabinet d'Expertise Comptable BBK ManagementDigital Strategist / Social Media Management {B2B}CONSULTING AND AUDITSMarch 2020 - Today (6 years and 3 months)Lyon, France• Management of social media presence, primarily LinkedIn (with an average engagement rate of 15%), then Facebook and Instagram• Management of a Newsletter with an open rate of 50%• Creation of SEO-optimized pages and blog posts for relevant keywords, placing the site on the 1st Google page or even in the TOP 5• Redesign of the conversion funnel, leading to nearly fifty leads• Creation of content and offers that boosted the employer brand, resulting in dozens of applications and hires• Conducting market intelligence with a monthly report including my analysis and action plans for the firm's digital marketing
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Education
- BTS • Management of Commercial UnitsLycée public Jules Guesde (34)2014
- Bachelor • Project Manager & Business DevelopmentIFAG - School of Management (75)2015En alternance avec EPSON France
Certifications
- Overview of Bids and Ad PlacementsFacebook2020