Freelancer profile translated to English.

Description

Whether your goal is to improve your acquisition, increase your brand visibility, attention to your ads, improve the carbon footprint of your campaigns and media purchases, I can help you develop and implement strategies and tactics to help you achieve your goals. With over 15 years of experience, including 3 as an independent consultant, I have had the opportunity to lead and collaborate with media and marketing teams to achieve various ambitious objectives.

My key skills:

- Multichannel and global marketing and media leadership

- B2B and B2C Media Strategy

- Global campaign coordination

- Global Media Consulting

- Media performance analysis and optimization

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Dutch
Basic

Workplace preferences

Can work on-site

Paris (up to 50km)

Greenwood Consulting
GLOBAL MEDIA CONSULTANT
September 2021 - Today (4 years and 9 months)
Transition media management consulting including :
• Integrated multichannel media expertise
• B2B & B2B Media
• Global coordination
• Marketing strategy
• Acquisition and Loyalty strategy
Publicis Media London
MEDIA CLIENT DIRECTOR
February 2017 - April 2024 (7 years and 3 months)
Transition media management consulting including :
• Key digital media client lead managing cross-channel B2B and B2C media campaigns for Bupa and Hewlett Packard Enterprise, Grey Goose, DHL, Disney Hotels...
• Team Management (6 people)
• Business Development
PAID DISPLAY DIGITASLBI (PARIS)
HEAD OF ONLINE
June 2016 - December 2016 (6 months)
• Paid Media Team management and championing team development
• Relationship management of key clients and their campaigns
• Display and programmatic lead
• Up and cross sell recommendations