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Michael B.MB

Michael B.

Expert Facebook Ads & Meta Ads Lead Generation

€329/day
Lille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Michael

Digital Acquisition Specialist: Meta Ads + Marketing Automations for over 6 years.

💼 Facebook & Instagram Ads (Meta Ads) + Marketing Automation
🏢 B2C & B2B Lead Acquisition
⚡️ +5,000 qualified leads generated
🎯 Sectors supported: cleaning services (windows, car wash...), solar panel installers, energy brokerage, real estate agencies
👨‍💻 Response within 2 hours, Monday to Friday

My mission: to transform your Meta advertising budget into qualified leads, contacted and converted, through a comprehensive system that combines paid campaigns and marketing automations.

The added value?

My support goes beyond campaign management. I help you build a complete system, from ad impression to appointment setting: rapid prospect contact, multi-channel follow-up sequences, synchronized CRM.

Resulting in: controlled cost per lead, improved qualification rate, and sustainable return on investment.

✅ For your Meta Ads acquisition:

. Comprehensive diagnosis of your ad account and acquisition strategy
. Production of ad creatives (Scripts - Production - Editing)
. Setup and structuring of your Meta Business Manager
. Deployment, management, and optimization of your Facebook and Instagram campaigns
. Clear reporting and regular strategic recommendations

✅ For your marketing automations:

. Construction of qualification sequences (SMS, email, phone follow-up within 5 min)
. Integration with your CRM and automated appointment setting
. Creation of lead magnets tailored to your target audience

To summarize, here's my support:
🛠 Full setup of your Meta Ads accounts
📈 Deployment, management, and optimization of Facebook and Instagram Ads campaigns
📝 Production of visuals and ad copywriting (static, video, UGC)
⚙️ Marketing automations that convert your leads into appointments
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Lille (up to 50km)

Experience

  • Major-Acquisition
    MEDIA BUYER & PROJECT MANAGER
    SOCIAL NETWORKS
    January 2021 - Today (5 years and 5 months)
    Lille, France
    Major Acquisition is an agency dedicated to qualified lead generation through Meta Ads. We help businesses attract relevant prospects, convert them into customers, and maximize their return on investment.
    Lead Generation meta ads expert meta ads management Facebook Ads Meta Ads
  • Place des Energies
    MARKETING OFFICER
    ENERGY AND UTILITIES
    January 2023 - January 2024 (1 year)
    59300 Valenciennes, France
    As a digital marketing intern at Place des Energies, a company specializing in photovoltaics, I was fully involved in lead generation via Meta Ads (Facebook/Instagram). I implemented digital strategies focused on performance, combining organic content and paid campaigns. My main role: managing qualified prospect acquisition through media buying, with a particular focus on targeting, budget management, and continuous optimization of results. I also contributed to the creation of advertising visuals (Canva, Photoshop) and coordination with service providers to ensure the effectiveness of actions taken. This experience allowed me to master the Meta ecosystem and the specificities of a demanding market like solar energy.
  • Cuvelier-Fauvarque
    MARKETING OFFICER
    WINE AND SPIRITS
    January 2022 - January 2023 (1 year)
    Haubourdin, France
    Community management Graphic design creation (Canva - Photoshop) Website management and maintenance (HTML - CSS) Implementation of email and social media campaigns Design of printed product catalogs (InDesign - Canva)

Recommendations

CW
CB
Clement Watine and 1 other person have recommended Michael

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Education

  • Bachelor (BAC +3)
    2023
    Bachelor (BAC +3)
  • DUT TC@
    UPHF
    2022
    DUT TC@

Skill set

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