About Meredith
- Do you feel you need to take a new step to grow your business but don't know where to start?
- Do you want to create or strengthen your identity to better position yourself against your competitors?
- Is communicating your expertise to your clients in today's digital age not your strong suit?
- Do you simply lack the time to manage projects that are useful for your growth or identify your future opportunities?
- Business or brand audit
- Market research / Consumer research
- Brand audit and strategic recommendations
- Identification of the competitive landscape and opportunities in your sector
- Creation and redesign of brand platforms, editorial guidelines
- Marketing action plans
- International project management
- Media and social media strategy
- Digital brand transformation
French
Native or bilingual
English
Native or bilingual
Italian
Conversational
Experience
- K+SMarketing DirectorRETAIL (LARGE RETAILERS)September 2021 - Today (4 years and 9 months)- Strategic development of the Marketing department in France for new DAS and distribution channels- Member of the International Marketing Strategy Core Team K+S Consumer: project manager for 6 countries- Management of the Marketing department (3 people)- Management of the Innovation Process and portfolio brand profitability
- M(E)2Marketing & Communication Strategy ConsultantCONSULTING AND AUDITSJune 2020 - Today (6 years)Reims et périphérieAfter 10 years of experience in innovation strategy, marketing, and brand communication, I created my freelance business to put all my skills to work for my clients:- Mass retail: St Hubert, Chanteclair, Persavon, Cérébos, Axal...- Cosmetics / Health: Clarins, Dior, Bausch...- Insurance: Groupama Nord-Est- Education: Groupe Eductive- Entrepreneurs from all sectors
- M(E)2Marketing & Communication Business-School Trainer and Professional TrainerEDUCATION AND E-LEARNINGSeptember 2020 - Today (5 years and 9 months)Reims, France- Coaching for professionals- Lecturer in business schools (Bac+1 to Bac+5) for modules of 6 to 30 hours.- Pedagogical manager for the E-DBS program at the eductive Reims campus for the 2020-2021 academic year.
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Education
- Agricultural Engineer in Nutrition and HealthBordeaux Sciences Agro (ENITA)2010
- Master 2 in Marketing & StrategyUniversité Paris Dauphine2011