Freelancer profile translated to English.
Back to original languageAbout Mélanie
✨ Event Management · 360° Com Plan · Field Activation & Social Media Influence
Senior Event Project Manager & Communications Officer specializing in events, I support organizers, agencies, and brands who want an event to continue beyond the event day.
My Role:To manage the entire project — from operational management to the 360° communication plan, including field activation and social media influence. Not in silos. Continuously. From brief to report.
This is what few profiles offer, and what I bring.
🎯 Complete Management
Strategic scoping · Retroplanning · Team & supplier coordination · Logistics & budget management · Field management D-1 / D / D+1 · Contingency management.
📡 360° Communication Plan
Event strategy · Editorial line & key messages · Adaptation across all media · Consistency before / during / after.
📱 Social Media Field Activation
Content creation · Instagram, Facebook, LinkedIn management · Live coverage · Behind-the-scenes & highlights content · Post-event promotion · Reporting
⚡Influence— Strategy & Activation
Influencer selection, briefing, and coordination · or activation via my own accounts · Amplification beyond the event day
With over 25 years of experience in marketing, communication, and events, I don't just provide temporary support. I bring a senior vision that connects strategic objectives, operational constraints, and communication impact — from scoping to reporting.
Trade shows · Festivals · Professional & institutional events · Cultural · Sports · Public events
If you're looking for a profile that handles project management, communication, and field activation without juggling three different contacts, then we can collaborate.
A well-managed event that isn't visible on social media hasn't happened. An amplified event without solid structuring won't last. I do both. ✨
French
Native or bilingual
English
Fluent
Italian
Conversational
Spanish
Basic
Greek
Basic
Can work on-site
Chartres (up to 50km), Paris (up to 50km), Tours (up to 50km), Marseille (up to 50km)
Experience
- MC MEDIASocial Media ManagerCONSULTING AND AUDITSFebruary 2022 - Today (4 years and 4 months)28000 Chartres, FranceEvent Project Manager & Digital Communication StrategistI'm Mélanie. A passionate communicator, a committed entrepreneur, and a project manager who isn't afraid to roll up her sleeves.Behind MC MEDIA lies a strong conviction: communication can (and must) be a lever for growth, connection, and meaning for all organizations, whether large or small, public or private, well-known or emerging.🧩 My Role? To be the link between the idea and the impact.Every day, I support my clients in developing and deploying their communication plans:– Global digital strategy,– Community management,– Content production (video, print, written),– Event organization,– Network management,– Live coverage,– Contests, influence, press relations, etc.But beyond the tools, what I offer is a method, a framework, and energy.I'm here to structure, plan, activate, and optimize.To get you noticed at the right time, in the right place, with the right approach.🔎 What sets me apart?A 360° approach that leaves nothing to chance: digital communication, events, customer relations... everything is connected.A capacity to move from vision to operation, without ever losing sight of your objectives.Unwavering responsiveness: I understand the pace of entrepreneurs, field teams, and organizations under pressure.And above all, genuine closeness: I get involved, I adapt, I invest alongside you, like an extension of your team.🎯 My Mission: To reveal your uniqueness.At MC MEDIA, we don't do off-the-rack. We co-create tailor-made solutions that respect your values, your resources, and your ambitions.Because, ultimately, what I do is help you tell the right story, to the right person, in the right way.Shall we write the next chapter together?
- CHARTREXPOSales RepresentativeCONSULTING AND AUDITSJanuary 2004 - March 2020 (16 years and 2 months)28000 Chartres, FranceKey player in the commercial and event development of the Exhibition Center, with a dual business & operational role, serving organizers, exhibitors, and partners.🎯 Key Missions & ResponsibilitiesCOMMERCIALIZATION OF EVENT SPACES- Sales and rental of spaces for trade shows, fairs, professional and public events- Strategic support and personalized advice to clients (organizers, exhibitors, partners)OPERATIONAL MANAGEMENT & COORDINATION- Management of the annual event calendar- Coordination of technical and logistical service providers- Interface between organizers, internal teams, and external partnersMULTICHANNEL COMMUNICATION FOR EVENTS- Participation in the implementation of communication actions (print, digital, partnerships)- Promotion of events and optimization of their visibilityEVENT PROJECT MANAGER – 50+ TRADE SHOW (3 YEARS)- Overall management of the trade show: conception, organization, coordination, and follow-up- Management of exhibitors, partners, and service providers- Operational follow-up before / during / after the event- Direct contribution to the development and sustainability of the event
- MEYCLUBProduct Manager for Shows and Sporting EventsENTERTAINMENT AND LEISUREJune 1999 - October 2003 (4 years and 4 months)Paris, FranceNEGOTIATION, PURCHASE, AND SALE OF TICKETS FOR EMPLOYEE COMMITTEESResponsible for the overall management of the ticketing offer for shows, theater, and sporting events, from supplier negotiation to resale to member employee committees, with a strong focus on profitability and volume.🎯 Key Missions & Responsibilities- Negotiation of preferential rates with theaters, venues, productions, touring companies, organizers, and stadiums- Firm purchases and options on ticket contingents- Development of resale pricing grids and margin management- Creation and deployment of commercial offers (shows, sporting events, seasonal highlights)- Coordination with cultural and sports partners- Monitoring and development of key client accounts (member Employee Committees)- Sales analysis, offer adjustments, and commercial performance optimization.
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Education
- Bachelor of Science in MarketingStudi2022Bachelor, Marketing et Communication
- BTS, Tourism and Leisure - Option Design and Marketing of Tourist ProductsEcole Tourangelle Supérieure - TOURS1998BTS, Tourisme et Loisirs - Option Conception et Commercialisation de produits touristiques
Certifications
- Social Media ManagerIMCI2023