Freelancer profile translated to English.

Description

Senior UI Designer - Brand Designer 👋

Through my expertise in interface design and visual identity creation, combined with my knowledge of development as a former Front-end developer, I assist companies in creating interfaces that blend visual excellence with technical feasibility, and also in defining a strong and memorable brand identity.

Why hire me:

👉 UI Design (User Interface)

I bring my visual design expertise to each project, creating interfaces by combining modern aesthetics, user needs, and technical feasibility.

Interface design (UI - Web, Mobile, Tablet)
Complex SaaS dashboards and interfaces
Advanced Wireframes / Prototypes with Figma
HTML/CSS integration monitoring
User flows

👉 Brand Identity

I place the utmost importance on creating polished, minimalist, and original visual universes.

Creation or redesign of logos
Visual identity variations
Graphic guidelines

Over 30 projects completed in various sectors (SaaS, startups, SMEs, large corporations).

🎁 Special offer for new clients

✅ 1 additional iteration offered on the first project

🤳 Available immediately. Shall we discuss your project? (Response within 1 hour)

Industry field of expertise

Languages

French
Native or bilingual
English
Basic

Workplace preferences

Remote only

Primarily works remotely

Dark Code
Lead Product Designer
DIGITAL AND IT
January 2020 - Today (6 years and 5 months)
Dark Code is a startup offering services in UI/UX Design, Branding, 3D, VFX, advertising, and Gaming.

• UI/UX design and prototyping of B2B and B2C applications for clients such as Tezos Africa, Flutter CM, and Sitrabcam, adapting user journeys to the cultural and technical specificities of the target audiences.
• Complete audit and redesign of Dark Code's visual identity, contributing to a 25% increase in brand recognition in the 6 months following deployment.
• Creation and continuous updating of Dark Code's Design System, ensuring visual consistency across all media (gaming, website, mobile).
• Organization and facilitation of ideation and co-creation workshops with multidisciplinary teams, aligning annual strategic objectives with client and business needs.
• Proposal and deployment of collaborative tools (Notion, Figjam) to optimize project tracking and management.
• Design of visual identities, brand guidelines, graphic charters, and packaging for: Didier Lefa, Concept Renove, Huile de Coco Bio Sota, lndev, Monarc, ACMM, etc.
• Participation in the design of communication materials for the D-Fit nutrition center to improve its brand positioning and increase order rates through its social media.
• Redesign of Dark Code's brand identity: creation of the Tone of Voice, Design system for the website, and documentation with Zeroheight.
• Supervision of a multidisciplinary team including Gaming Developers, 3D Animation Artists, and Frontend Developers, to ensure product quality, consistency, and delivery.
• UI/UX design of digital products (video games, websites, mobile applications), with particular attention to ergonomics and accessibility.
Design system creation Branding UI/UX Design User Interface Design Visual identity
PRODIGIOUS
Brand/UI Designer
E-COMMERCE
July 2025 - January 2026 (6 months)
Paris, France
• Visual production for brands such as Système U, Carrefour, FNAC Darty
• Creation of assets on Figma
• Design of Figma templates for rapid and scalable visual creation
• Update of existing Figma assets and components
• Collaboration with a multidisciplinary team: Motion Designer, Product Manager, Senior UI/UX Designer, Business Manager, etc.
figma mockup Design System User Interface Design Expert Figma UI/UX Design
NOC Motors
UI/UX Designer
AUTOMOBILE
October 2024 - February 2025 (4 months)
Paris, France
NOC Motors is a vintage car sales and rental company. For 30 years, it has been helping private collectors, the advertising and film industries, and vintage car enthusiasts buy, sell, or rent the car of their dreams.

• UI/UX Design: Creation of responsive web and mobile interfaces designed to offer an optimal user experience.
• Advanced competitive analysis: Social listening of leading brands (Ford, Ferrari, Aston Martin) to identify market best practices and derive relevant insights.
• Strategic art direction: Development of a visual identity aligned with the brand's objectives, combining premium quality and a vintage atmosphere.
• Continuous optimization: Implementation of A/B tests, analysis of results, and iterations to improve interface performance.
• Development-oriented design: Consideration of technical constraints related to Webflow to ensure smooth integration.
• Collaborative work: Close coordination with a Webflow developer, an UX Writer, and a Project Manager to ensure the consistency and effectiveness of the final product.
UI/UX Design User Interface Design Responsive design User Experience Design UI/UX Design

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Signup to reveal

Master UX Design and Innovation
SupdePub Paris
UX Design & Innovation

Introduction to Design Thinking
OpenClassroms
2019
User Interface Design User Experience Design
UX Design: Discover the Fundamentals!
OpenClassroms
2017
User Experience Design User Research User Testing

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Johan Gaby M.

Senior UI Designer | Brand Designer

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