About Maxime
French
Native or bilingual
English
Native or bilingual
Experience
- BrainsonicBrand Manager Social Media & Data Lead & AI AutomationAGRICULTUREMay 2024 - February 2026 (1 year and 9 months)Paris, France
Account: E. Leclerc.
Managed a dedicated E.Leclerc group initiative within Brainsonic, leading a team of 15 people. Redesigned internal processes through AI automation (workflows) and provided transverse supervision of social media, marketing, data, and content production. Role focused on coordination, operational optimization, production monitoring, and deliverable quality. - Intervenant IA / Automatisation & MarketingLecturer: IIM Digital School, EEMI, Next-U, ESCEN, EDTA Sornas, EM Normandie, EFREIEDUCATION AND E-LEARNINGSeptember 2025 - May 2026 (8 months)Paris, FranceGuest lectures at higher education institutions and business schools on the practical applications of AI in marketing, content creation, and automation. Conducted courses, workshops, and hackathons on prompting, output formats, task automation, generative tools, and integrating AI into business workflows.
- Ruche & Pollen / BraaxeBrand Manager & Content Social Media Project ManagerFASHION AND COSMETICSFebruary 2022 - April 2024 (2 years and 2 months)Paris, France
Clients: Levi’s France, Stade de France, Best Western, Pizza Cosy, The St. Regis Venice (Marriott).
Managed social media and brand content projects for multiple accounts across Facebook, Instagram, X, and TikTok. Supervised production teams, handled client feedback, wrote briefs, quality-controlled monthly roadmaps, participated in strategic committees, and created detailed reports. Managed a media budget of €78,000 via Facebook Business Manager.
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Education
- Master's in Digital MarketingIPAG Business School2017• Webmarketing • Outils et interface web • CRM & Data • Communication et médias • Prospective digitale • Digital economy & mobile marketing • Droit de la publicité • Brand content & non-media activities