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Mathilde LeclèreML

Mathilde Leclère

Copywriter Food & Beverage

€400/day
1 project
Tours, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Mathilde

Food & Beverage Players

You know your marketing funnel can be even more effective.
But between operations, clients, and emergencies... you don't have time to step back.

You might be in one of these 2 cases:
- You have good visibility, but the conversion isn't as good as you'd like
- You convert well, but there isn't enough traffic entering your funnel

Most of the time, the problem isn't the quantity of content generated, but its optimization.

Each of your texts must serve a clear objective (attract, qualify, convert, retain) and must guide your readers towards a specific and measurable action: visit your site, subscribe to your newsletter, download a lead magnet, purchase, repurchase...

👉 That's what I help you do!

I optimize your content so that it serves your business objectives.

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I work on:

➡️ 360° AUDIT of your funnel with a detailed action plan (including your emailing tool)

➡️ CONTENT STRATEGY (message clarification, editorial pillars, content orchestration according to the customer journey)

➡️ CONTENT WRITING (landing pages, lead magnets, blog articles, email marketing, newsletters...)

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By hiring me, you get:

- Personalized advice tailored to your situation and objectives,
- Texts aligned with your company's DNA,
- Improved conversion rates

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🎓 My Background

Anagri-food engineerby training, I started by working in the demanding world of quality in mass retail.Customer satisfactionwas our watchword.

Copywritingis the combination of:
  • my rigor and attention to detail
  • my listening skills
  • my love for writing
👉 Want to optimize your marketing funnel?
📩 Let's discuss it!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Freelance
    Copywriter / Food & Beverage Writer
    April 2025 - Today (1 year and 2 months)
    You lack visibility, your conversion rates are stagnating (or decreasing):

    I intervene on strategy and content writing:
    - 360° AUDIT with detailed action plan (including your emailing tool)
    - CONTENT STRATEGY (message clarification, editorial pillars, delivering the right content at the right time through the right channels)
    - CONTENT WRITING (landing pages, lead magnets, blog articles, emailing...)

    Results:
    - Your communication aligns with your company's DNA
    - You strengthen the relationship of trust with your prospects and clients
    - You improve your conversion rates and generate more revenue
    Newsletter Writing Email Copywriting Web Copywriting Copywriting Landing Page Copywriting

Reviews

5.0

Out of 1 rating

M

Marine

Création de newsletter - Institut de Gasquet

Reviewed on 2/26/2026

Mathilde is very relevant, responsive and creative: the newsletter output is completely consistent with the brief. I recommend 200%!

Recommendations

CM
OF
Camille Murillo and 1 other person have recommended Mathilde

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Education

  • Copywriting
    Livementor
    2025
    Générer des prospects grâce à une stratégie de rédaction de contenus digitaux
  • Naturopath
    Euronature Bordeaux
    2022
    Formation d'un an à la naturopathie. Anatomie, Pathologies, Hygiène de vie, Nutrition, Aromatologie, Gestion du Stress, Phytologie

Skill set

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