Freelancer profile translated to English.
Back to original languageAbout Matéo
đđ»ââïž FreelanceSEO Consultantand **GEO Consultant**, I also work with agencies.
â
ROI-orientedSEO Auditsand **GEO Audits**.
đ„SEOand **GEO Support**.
đ Several hundred keywords in 1st place on Google.
đ
+40 clients supported.
Why hire me?
My services:
- Comprehensive **SEO Audit**: On-site SEO (semantic, technical SEO) and Off-site SEO (SEO link building).
- Creation of **semantic cocoons**.
- Study and implementation of an SEO keyword strategy.
- On-page SEO optimization (title, meta description, internal linking, ...).
- Implementation of an off-page **SEO strategy**, with link building and backlink purchasing.
- Recommendation of SEO improvement areas through a detailed and personalized action plan.
- Local SEO.
- **SEO Web Writing**.
My references:
National Education, AdPremier, Hokodo, Institut Culinaire de France, Ăcouter Voir, Cosa, Bobine, âŠ
My tools
âïž +20 SEO tools used, including the most reputable: Semrush, YourTextGuru, Majestic, Screaming Frog, Google Search Console, Google Analytics, âŠ
âïž +40 clients supported (e-commerce, liberal professions, large groups, ...).
âïž Expertise in Wordpress, Elementor, Shopify.
âïž Monitoring Google guidelines for sustainable results.
đ§ Available and responsive via: WhatsApp, Slack, email.
The perks?
- Responsiveness and flexibility.
- Tailored SEO action plan.
- Agency-quality service.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- FM4ALL
On Malt
360° SEO and GEO Audit - FM4AllDIGITAL AND ITMay 2025 - June 2025 (1 month)Paris, FrancePerformed anSEO and GEO auditfor the FM4All website, a new player in the facility management market. The site is published in English and French.> ObjectiveIdentify SEO growth levers and define a tailored strategy to improve the site's organic visibility and performance, considering both languages and starting with identifying the best keywords to target.> Work performed- **Semantic Audit**: Analysis of existing content, target queries, and editorial opportunities.
- **Technical Audit**: Diagnosis of performance, structure, and indexing (work done on robots.txt, hreflang, markup, ...).
- **Link Building Audit**: Evaluation of the link profile and areas for improvement, proposal of actions to bridge the gap with competitors.
- **GEO Audit**: Evaluation of mentions and best practices for appearing on LLMs.
- Personalized and prioritized **SEO Strategy**: Adapted to the site's structure.
- Prioritized action plan to maximize short and medium-term SEO gains.
- UX and CRO recommendations to optimize navigation and user retention.
- Local SEO advice to strengthen visibility for geo-localized searches, which were crucial for this client.
- Creation of a personalized guide to train my clients in SEO writing.
__________Results:đŠ +10 semantic cocoons worked onđ +150 pages analyzedâ +60 identified and prioritized SEO actions - Institut Culinaire de FranceTechnical SEO Audit - Institut Culinaire de FranceEDUCATION AND E-LEARNINGMay 2025 - June 2025Bordeaux, FrancePerformed atechnical SEO / UX auditfor the Institut Culinaire de France.> Objective:Identify the main technical flaws on the site and the resulting SEO opportunities, then detail the resolution of each of these problems so they can be corrected by the site's developer following the **SEO audit**.> Work performed:
- Performed a comprehensive **technical SEO audit**.
- Fixed display issues on PC & mobile versions.
- Fixed CTAs.
- Created sidebar boxes.
- Reviewed internal NoFollow links.
- Reviewed 404 errors.
- Added a breadcrumb trail.
- Reviewed robots.txt.
- Reviewed schema markup.
- Optimized the footer and header.
- Redesigned main title tags.
- Redesigned main pages graphically.
- ...
________Results:đ +200 pages analyzedđ€ +35 Jira tickets to be sent to the developerđ +29% visits 6 months after the implemented modifications - Galileo Global EducationSEO Optimization - ESG FinanceEDUCATION AND E-LEARNINGApril 2025 - May 2025Paris, FranceSupported the Galileo Global Education group in conducting acomprehensive SEO auditand implementing a global referencing strategy for their finance school, ESG Finance.> ObjectivesImprove organic visibility, strengthen semantic coherence, and define a medium-term SEO action plan.> Work performed
- **Comprehensive SEO Audit**: Analysis of the existing situation, identification of obstacles and opportunities.
- Semantic Optimization: Recommendations on content structure and query targeting.
- **Strategic Keyword Targeting**: Targeting strategic keywords with strong commercial and transactional intent.
- Proposal of 40 to 60 informational content pieces to strengthen presence on educational-focused queries.
- Improvement ofinternal linkingand thematic siloing, with redirects to corresponding training pages.
- Detailed **link building audit**: Analysis of anchors, broken links, lost links, and high-potential pages.
- Implementation of a 6-monthlink buildingplan, defining link volume, target pages, and optimal anchors.
- UX and CRO advice to streamline user journeys and optimize conversions.
- Technical review with recommendations on blocking points and priority fixes.
__________> Some figures:âïž+1350 lines on the internal linking planđ+37 commercial keywords identifiedđ”+âŹ7,000 spent on link buildingđŠ+32 semantic cocoons optimized
Reviews
Recommendations
+6
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Education
- Bachelor International Business and CommunicationUniversity of Central Lancashire2017SpĂ©cialitĂ© : Intercultural Corporate Communication Une annĂ©e dispensĂ©e entiĂšrement en anglais du cĂŽtĂ© de Preston (Royaume-Uni), oĂč j'ai pu dĂ©velopper des compĂ©tences dans de nombreux domaines : - Marketing - E-Commerce - SEO - Communication interculturelle - Relations publiques - Management interculturel - ...
- DUT Techniques de CommercialisationIUT de Metz2016Deux annĂ©es oĂč j'ai pu acquĂ©rir de nombreuses bases dans les domaines du marketing et du commerce : - SEO - E-Commerce - Marketing - Marketing digital - Entrepreneuriat - ...
Certifications
- SEO Principles: An Essential Guide for BeginnersSemrush2024
- How to boost lead generation with SEOSemrush2024