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Lucía Mingoarranz VillalbaLM

Lucía Mingoarranz Villalba

SOCIAL MEDIA MANAGER

€165/day
Madrid, ES
3-7 years

Average response time: 24 hours

Freelancer profile translated to English.
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About Lucía

For more than three years, I have dedicated myself to what I am most passionate about: bringing brands to life through social media. During this time, I have had the good fortune to collaborate with projects from different sectors, which has taught me to adapt, explore new narratives, and understand that each brand has its own universe to tell.

For me, social media are not just platforms: they are stages where magical things happen. Creating content is my way of telling stories, building community, and giving voice to ideas that deserve to be heard.

My work is based on accompanying brands in the process of building a solid, authentic, and coherent digital presence. Among my services, I highlight social media, content design, blog and newsletter creation, influencer marketing campaign management, and Meta Ads.
  • Spanish

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • FREELANCE
    SOCIAL MEDIA MANAGER
    SOCIAL NETWORKS
    August 2025 - Today (10 months)
    • Social media management and analytics.
    • Meta Ads campaigns.
    • Blog creation.
    • Copy and creative development.
    • Influencer marketing campaigns.
    Social media Meta Ads Blogs Social design influencer marketing
  • Media Power
    SOCIAL MEDIA MANAGER & PROJECT MANAGER
    SOCIAL NETWORKS
    February 2023 - August 2025 (2 years and 6 months)
    • Management and creation of content plans for social networks (Instagram, Facebook, YouTube, LinkedIn, TikTok...) focused on various sectors (food service, education, dental, health, art, environmental...)
    • Development of social media strategies. Creation of analytics and content performance reports on social networks.
    • Content publication and scheduling.
    • Newsletter creation and publication.
    • Influencer marketing campaigns.
    • LinkedIn prospecting.
    • Paid media campaign management.
    Social media Social networks Social Media Strategist Influencer Marketing Community management
  • Grupo Dani García La Gran Familia Mediterránea
    COMMUNITY MANAGER & INFLUENCER MARKETING ASSISTANT
    SOCIAL NETWORKS
    November 2022 - May 2023 (6 months)
    • Management and creation of content for social networks (Instagram, LinkedIn, TikTok...).
    • Analytics and performance of content on social networks.
    • Participation in communication campaigns with streamers (Ibai Llanos, Rubius, IlloJuan, Willyrex...)
    • Search and selection of influencers for the creation of advertising campaigns
    • Support in the development of the global content plan.
    Community management Influencer Marketing Social networks Graphic design Analytical skills

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Education

  • GRAPHIC AND MULTIMEDIA DESIGN
    Group
    2000
    DISEÑO GRÁFICO Y MULTIMEDIA
  • HIGHER COURSE IN DIGITAL MARKETING
    Francisco de Vitoria University
    CURSO SUPERIOR EN MARKETING DIGITAL

Skill set

Categories