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Leonardo Souza ValadãoLS

Leonardo Souza Valadão

Senior Art Director — Brand, Campaigns & Decks

€580/day
Berlin, DE
15+ years

Average response time: 1 hour

About Leonardo

Senior Art Director with 15+ years of experience in branding, campaigns, and visual storytelling. I've worked with international clients including Mercedes-Benz, Audi, Nike, IWC, Coca-Cola, and McDonald's — in agencies across Brazil and Europe (Ogilvy, DDB, VMLY&R, Scholz & Friends).


I help brands and businesses translate their ideas into strong, consistent visuals — from brand identity and campaign concepts to pitch decks and presentations. My work combines strategic thinking with craft: clear systems, intentional design, and an editorial eye.

Available for short-term and long-term collaborations.
Remote from Berlin.
  • English

    Fluent

  • Portuguese

    Native or bilingual

  • German

    Basic

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • Ogilvy
    Senior Art Director
    November 2023 - Today (2 years and 7 months)
    Berlin, Germany
    Focused mainly on the Audi account, leading visual concept development, moodboards, and campaign art direction for both digital and print. Also involved in other brand projects, contributing with high-level execution, strong aesthetics, and visual consistency.
    Art Direction Campaign Concept Visual Storytelling Campaign Design Creative Direction
  • Freelance
    Creative Director
    EDUCATION AND E-LEARNING
    March 2022 - June 2023 (1 year and 3 months)
    Leading a team of 11 contributors to develop brand narrative and visual identity. Ensured consistent and impactful storytelling for the product releases, resulting in a compelling brand narrative and resonating visual identity.
    Brand Identity Visual identity Visual Storytelling
  • BBDO Group Germany
    Senior Art Director
    September 2021 - March 2022 (6 months)
    Berlin, Germany
    Clients: Ford, Nike, and WhatsApp

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Education

  • Associate Degree in Advertising
    Universidade de Santo Amaro
    2005
    Bachelor's degree, Advertising

Skill set

Categories