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Leonardo LencinaLL

Leonardo Lencina

Real Estate Consultant, Commercial Strategy, Coach

€350/day
Mar del Plata, AR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Leonardo

I'm Leo, a real estate professional with a commercial and digital focus, and training in coaching. I help owners, buyers, and investors make clear decisions and close deals with peace of mind: I organize the process, align expectations, and accompany them from start to finish with real communication and constant follow-up.

What sets me apart is the combination of real estate management + marketing that converts + a coaching perspective. I don't just list properties: I create pricing strategies, improve presentation (photos, reels, and copy), manage inquiries, coordinate viewings, conduct negotiations, and handle documentation so everything moves forward smoothly.

I typically manage projects such as:

Appraisal and commercial strategy (price, positioning, and action plan)

Real estate listing and marketing (portals, social media, reels, ads, sales copy)

Lead management and consultative sales (follow-up, objections, closing)

24-month and short-term rentals (complete process, payments, incidents, reports)

Documentation and operational management (contracts, addendums, receipts, settlements, inventories)

If you're looking for someone professional, approachable, and results-oriented, who takes charge and keeps you informed, we can work together.
  • Spanish

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Tu Espacio Inmobiliario
    Auctioneer and Public Broker
    REAL ESTATE
    December 2016 - Today (9 years and 6 months)
    Responsibilities:
    Comprehensive management of real estate operations: acquisition, appraisal, listing, viewings, negotiation, and closing (sales and rentals).

    Coordination of short-term and 24-month rentals: inquiries, bookings, check-in/check-out, payment tracking, and incident resolution.

    Drafting, updating, and controlling documentation: contracts, addendums, authorizations, inventories, receipts, settlements, and minutes.

    Client portfolio management and follow-up: owners, tenants, and buyers, with traceability for each action.

    Management of real estate portals and digital channels: listing upload/optimization, quick responses, and lead management.

    Digital marketing strategy: content creation, commercial copy, social media dissemination (IG/FB/WhatsApp), and campaigns.

    Photo and video editing for properties (reels, stories, posts), prioritizing conversion and positioning.

    Administrative and financial management: payments, expense/utility control, reconciliations, and owner reporting.

    Agenda organization and third-party coordination: notaries, lawyers, suppliers, maintenance, and services.

    Results:
    I increased the quality and speed of property listings, improving inquiry response and lead volume.

    I optimized the commercial service process with organized follow-up, achieving better conversion of inquiries to viewings.

    I standardized documents and templates, reducing errors and speeding up contract and settlement management.

    I improved the commercial presentation of properties with editing and content, resulting in more viewings and better brand perception.

    I maintained an organized rental operation (payments, claims, and maintenance), reducing conflicts and resolution times.

    I built trusting relationships with owners and clients, increasing recommendations and repeat business.
    Comprehensive Real Estate Operations Management Commercial Strategy Video Editing Image Editing Meta Business Manager

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