Freelancer profile translated to English.
Back to original languageAbout Laurie
Hello đź‘‹,
My name is Laurie and I am a freelance Web Designer, with my experience as a graphic designer and a master's degree in Web Design, I wish to assist you in the creation of your future website, mobile application, or in the redesign of your current site.
I use Figma, the Adobe suite, and WebFlow to bring your project from its starting point to its launch.
đź’» What I can do:
- Art direction
- Graphic charter (logo, typography, colors, etc...)
- Visuals for social media
- Create UI mockups on Figma and Adobe XD
- Create websites and integrate mockups on WebFlow
- Video editing
- Photo retouching
- Print (catalog, flyers, etc...)
- HTML/CSS
🧰 I have notions of:
- 3D (C4D, Blender)
- Code (Python, C, SQL, PHP)
- Prestashop
- Shopify
✉️ Do not hesitate to contact me!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- FreelanceUI/UX designerMarch 2023 - December 2024 (1 year and 9 months)Brisbane, AustraliaAs a freelance UI/UX designer in Australia, I had the opportunity to work on a variety of projects for different clients, ranging from startups to well-established companies. My role consisted of:
- Designing intuitive and aesthetically pleasing user interfaces: Creating wireframes, prototypes, and visual interfaces for mobile and web applications, with a focus on user experience and ergonomics.
- Conducting user research: Carrying out market research, user testing, and interviews to better understand user needs and adapt designs accordingly.
- Collaborating with multidisciplinary teams: Working closely with developers, project managers, and marketing teams to ensure consistency between design and product strategy.
- Optimizing user experience: Analyzing user feedback to continuously improve interfaces and solve complex interaction problems.
My assignments allowed me to strengthen my ability to adapt to different work environments and meet tight deadlines, while maintaining a keen attention to detail and user experience. - XOOPARGraphic designerE-COMMERCEOctober 2020 - February 2023 (2 years and 4 months)Paris, FranceAs a Web Designer and Art Director at Xoopar, a company specializing in small technology and wholesale, I played a key role in improving the brand's visual identity and optimizing the user experience for its digital platforms. My main responsibilities were:
- Design and creation of web content: Developing visuals for the website, digital campaigns, and social media, ensuring consistency with Xoopar's brand image and maximizing the impact of the proposed technological products.
- Photo retouching and editing: Performing professional retouching and optimizing product images for quality presentation on digital and print media.
- Video editing and Motion Design: Creating dynamic videos and motion design animations.
- Print Design: Creating print materials such as catalogs, flyers, postcards, and stickers to promote products and services while respecting the visual identity.
- Partial website redesign: Participating in the website redesign to improve ergonomics, optimize navigation, and strengthen the user experience, while highlighting the company's technological offerings.
- Management of e-commerce platforms (Shopify & Prestashop): Administration of e-commerce sites, online product management, performance monitoring, and continuous improvement of the purchasing experience for wholesale customers.
- Newsletter creation and sending: Designing visually appealing and strategic newsletters to build customer loyalty and promote new technologies as well as special offers.
This experience allowed me to contribute to Xoopar's growth by strengthening its brand image and optimizing its digital tools, while improving my skills in visual content creation and multidisciplinary project management. - NG TRAVELWeb designerTRAVEL AND TOURISMJanuary 2020 - March 2020 (2 months)Paris, FranceAs a Web Designer at NG Travel, a company specializing in the tourism sector, I actively contributed to optimizing the user experience and improving the brand's online presence. My main responsibilities included:
- Website module redesign: Participating in the redesign of various modules of one of NG Travel's websites, improving their ergonomics, design, and functionality to offer a better user experience and facilitate bookings.
- Web content creation: Creating visuals, banners, and graphic elements for the website, highlighting destinations, offers, and promotions while respecting the brand's image.
- Newsletter creation: Designing attractive and engaging newsletters to maintain customer engagement, promote special offers, and inform about NG Travel's latest news.
- Photo retouching: Performing photo retouching and image optimizations for use on the website and in communication materials, to ensure high-quality visuals.
This experience allowed me to work in a dynamic environment and actively participate in NG Travel's digital strategy, while refining my skills in web design, content management, and digital marketing in the tourism sector.
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Education
- Master Web DesignEcv Digital2022Master de Direction Artistique orienté Web Design. Dans le secteur du web, les créatifs doivent désormais faire preuve de polyvalence en maîtrisant les bases de : Graphisme – Ergonomie – Marketing – Web Design, etc.
Certifications
- ToeicETS2022