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Laurie CharbonnierLC

Laurie Charbonnier

Strategic Marketing Consultant

€600/day
28 projects
La Rochelle, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Laurie

Welcome to my Malt profile!

**Strategic Marketing Consultant**, I help companies redefine their marketing strategies and manage and/or monitor the marketing plan.


✅ Want to launch a new product/service and are unsure of its success?
✅ Is your current marketing struggling and you don't know why?
✅ Are you moving forward without a marketing strategy?

If you tick at least one box, then we are meant to work together on your marketing strategy 😊

Not everyone has marketing expertise. That's why it's important to get help from an experienced **Strategic and Digital Marketing Consultant**.

📈Strategic and Digital Marketing📈
  • Personalized market research
  • Competitor benchmarking
  • Targeting and segmentation
  • Positioning / USP / Promise
  • Marketing Mix
  • Conversion Funnel
  • Action plan with tailor-made strategic and/or digital recommendations
  • Express Coaching - 1h30
💡Strategic and/or Digital Marketing Methodology💡

I always start my work by auditing your company's current situation. All of this allows me to better understand your market, what you already have, your offer, and identify your objectives.

Then, I do a lot of research and information gathering, combining my knowledge and methodology to create anactionable deliverablewith all my recommendations and quick wins!

And I deliver it all to you during a call so that you fully understand the strategy I propose.

I can assist you with both one-offstrategic or digital marketing missionsand long-term missions.

🙃My values🙃
  • I am transparent about the results and the service I deliver
  • I respond quickly to your questions and requests
Feel free to contact me!
  • French

    Native or bilingual

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Markethe
    Malt logoOn Malt
    Coach & Mentor for Freelancers
    EDUCATION AND E-LEARNING
    March 2025 - Today (1 year and 3 months)
    At Markethe, I act as a coach and trainer within L'Accélérateur Freelance, an intensive support program for freelancers who want to structure their business and achieve their goals.

    My role?

    ✔ Help freelancers build a clear and profitable offer
    ✔ Structure their acquisition strategy (positioning, prospecting, social media)
    ✔ Implement effective sales methods without sacrificing authenticity
    ✔ Provide individual and group coaching to overcome blockages
    ✔ Ensure personalized follow-up until concrete results are achieved

    I combine strategic coaching, mentoring, and digital marketing to unlock freelancers' growth and help them generate tangible results quickly.
    Marketing Strategy Individual Coaching Coaching Professional Coaching Web Marketing Strategy Marketing Branding
  • LiveMentor
    Mentor for Digital Marketing & Freelance Training
    EDUCATION AND E-LEARNING
    October 2024 - Today (1 year and 8 months)
    I help entrepreneurs, freelancers, and project leaders structure and develop their businesses through strategic and personalized coaching. Specializing in digital marketing and freelancing, I help them to:

    ✓ Build a clear and attractive offer
    ✓ Develop a marketing strategy adapted to their target audience
    ✓ Master digital tools (social media, acquisition, conversion)
    ✓ Take concrete action with confidence
    ✓ Get more clients without sacrificing their work-life balance

    My approach is based on listening, teaching, and immediate practical application. Each coaching session is designed to overcome their obstacles and maximize their impact.

    At LiveMentor, I have helped over 30 entrepreneurs succeed in their business through action plans tailored to their challenges.
    Professional Coaching Coaching Individual Coaching Mentoring Web Marketing Strategy Digital Marketing Strategy
  • Mutuelle GSMC
    Strategic & Digital Marketing Consultant
    BANKING AND INSURANCE
    October 2024 - November 2024 (1 month)
    • Strategic analysis of quantitative study results and competitor benchmarking
    • Personalized market research
    • General strategic recommendations (what to sell and how to sell it)

Reviews

5.0

Out of 22 ratings

T

Taddeo

Insify B.V.

Reviewed on 5/21/2025

It was a real pleasure to work with Laurie. Her experience, adaptability, diligence, and enthusiasm made it a great pleasure for our team to work alongside her. I can only recommend Laurie, who I am certain will help you move in the right direction. Taddeo
J

Julien

Mutuelle GSMC

Reviewed on 11/15/2024

We worked with Laurie on a sensitive project. Laurie was very efficient and quick given the deadlines. We will gladly work with her again.

Recommendations

FU
Aurélie DaugéAD
FU
+1
Former user and 3 other people have recommended Laurie

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Education

  • Growth Hacking
    Kevin Dufraisse
    2024
    La psychologie et la persuasion Les canaux d'acquisition Soft et hard data Automatisation en no code Outbound Campagne d'emailing Identifier, trouver et convertir des prospects Stratégie linkedIn Scraping Prospection
  • Dropshipping Training on Shopify
    BusinessDynamite
    Dropshipping, E-commerce, Marketing de Contenu, Marketing d'Influence, Stratégie Marketing et Logistique ...

Certifications

  • TOEIC
    ETS Global Exam
    2020
    English
  • The Fundamentals of Digital Marketing
    Google Digital Workshops
    2019
    Insights Data Analysis Content Marketing E-commerce Sales Strategy Email Marketing Display

Skill set

Categories