Freelancer profile translated to English.

Description

As a Traffic Manager specializing in Display campaigns, I have over 4 and a half years of experience acquired within two major French media agencies: Unify Advertising (formerly Groupe Unify and TF1), and Prisma Media. I have worked for brands such as Femme Actuelle, Marmiton, Télé Loisirs, Géo, Doctissimo, Capital, Harper's Bazaar...

My daily routine: setting up, monitoring, and optimizing digital advertising campaigns on Google Ad Manager, in multi-brand environments (luxury, health, finance, travel, culture...) with high volume.

I manage the entire campaign cycle, from receiving creatives to performance analysis, ensuring the link between sales, OPS teams, and advertisers/agencies.

What I can concretely bring you:

- Launching and trafficking display campaigns on Google Ad Manager.

- KPI monitoring, optimization, and internal/external reporting.

- Creative management and technical validation (display, video, tracking).

- Coordination with your sales teams and partners

- Audience extension and self-promotion campaign management

I am targeting media agencies, publishers, media agencies, and advertisers (large accounts as well as small businesses) who need a reliable, autonomous, and immediately operational profile on their tools.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Dailymotion
Partner Success Manager EMEA
PRESS AND MEDIA
January 2026 - Today (5 months)
92130 Issy-les-Moulineaux, France
- Main point of contact for the partner on all non-technical support issues.
- Accompanying the onboarding of new publishers (qualification, integration coordination, validation).
- Organizing regular meetings with partners (monthly checkpoints, quarterly QBRs).
- Analyzing monetization performance and sharing concrete recommendations (CPM, fill rate, revenue...).
- First level of analysis in case of monetization issues.
- Coordinating product setup optimizations (feature activation, player configuration, ad pressure...).
- Working with AdOps, TAM, Support, and Sales teams to align business and operational objectives.
- Contributing to the retention of key partners through action plans, marketing content, and a long-term strategy.
Partnership Management video player Programmatic Video Project Management
Prisma Media
Traffic Manager
PRESS AND MEDIA
July 2023 - January 2026 (2 years and 6 months)
Gennevilliers, France
Development of digital activity in the PRISMA MEDIA agency

- Setting up advertising campaigns in the adserving tool (Google Ad Manager).
- Analysis and reporting of all advertising campaigns for internal and external use.
- Liaison between the various internal teams concerned (OPS, sales, CRM, and editorial).
- Management of the group's self-promotion campaigns
- Monitoring of advertising creatives
- Audience extension
Google Ad Manager display advertising Meta Ads Video
UNIFY GROUP
Ad Ops Manager
PRESS AND MEDIA
January 2022 - July 2023 (1 year and 6 months)
Boulogne-Billancourt, France
- Receiving and validating technical elements (display, tracking, video spots, etc.).
- Launching Display / OPS campaigns across all the group's websites and applications (ad server: Google Ad Manager).
- Monitoring performance and optimizations based on KPIs.
- Studying market trends, monitoring new advertising formats.
- Liaising with advertisers/agencies and internal sales teams.
- Training internal teams.
display advertising Google Ad Manager Programmatic Microsoft Excel Google Analytics

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Specialized Master
SKEMA Business School
2021
Master spécialisé
Master of Business Administration
ESLSCA Business School Paris
2021
Master of Business Administration