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Malt Strategy
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Malt Tech Trends 2026
Justine D.JD

Justine D.

Supermalter

Data Analyst Marketing

€550/day
2 projects
Paris, FR
8-15 years
Quantitative Study
Data Analysis
Project Management
Database Management
Media

Average response time: 24 hours

Freelancer profile translated to English.
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About Justine

4 reasons to work with me! 😊

- **Data & Business Intelligence Expert**: I leverage and implement various research methodologies to solve diverse problems (from media performance analysis to consumer behavior decoding, brand platform optimization, concept validation, and product performance evaluation).



**- Agile Data Management**: I master all stages of the reporting process, from data processing to creating Power BI dashboards, while maintaining strong communication with technical teams to meet client needs.



**- Cross-Sector Experience**: I have worked with clients from various sectors (Luxury, FMCG, beauty, insurance, banking, automotive, tourism, public service...). Naturally curious, I know how to ask the right questions to quickly understand and adapt to my client and their environment, in order to provide concrete and relevant insights.



**- Flexibility and Proactivity**: My adaptability and initiative allow me to navigate complex environments easily, innovate, and deliver results quickly.



**Study Methodologies Used**: Brand awareness and image studies | Creative pre-tests | Advertising post-tests | Marketing Mix Modeling | Segmentation | Brand Lift | Geo-Marketing | Concept Testing | Price Testing | Packaging Testing | Focus Groups | Individual Interviews | Online Communities
Luxury Goods
Fashion and Cosmetics
Food and Beverage
Press and Media
Sports

  • French

    Native or bilingual

  • English

    Fluent

  • German

    Conversational

  • Spanish

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • Wavestone
    CMI Transformation Consultant
    CONSULTING AND AUDITS
    January 2026 - April 2026 (3 months)
    Levallois-Perret, France
    Supporting L'Oréal CPD CMI teams in optimizing their workflows, marketing-mix studies, and identifying opportunities for integrating AI into their daily practices.
    • Writing an interview guide.
    • Conducting 20 individual interviews with CMI teams.
    • Facilitating 3 workshops with Heads of CMI.
    • Mapping processes, validation steps, and key decision-makers.
    • Identifying pain points related to tools, data, processes, collaboration methods, and information sharing.
    • Analyzing organizational and data gaps.
    • Contributing to recommendations for standardizing processes, establishing governance, improving data accessibility, and facilitating AI adoption.
    Interviewing Workshop Facilitation Change Management Marketing Mix
  • L'Oréal
    Data / Social Media Consultant
    FASHION AND COSMETICS
    July 2025 - October 2025 (3 months)
    Levallois-Perret, France
    Producing analytical reports on influencer campaign performance.
    Conducting qualitative content analysis to identify social media trends and establish action plans.
    Social Media Reporting & Analysis Qualitative Analysis
  • Macarta
    Data Analyst
    ENTERTAINMENT AND LEISURE
    July 2024 - Today (1 year and 11 months)
    - Cleaning and classifying data related to Amazon (objective of identifying companies illegally using musician artist licenses)
    Data Cleaning Automation
Check out Justine's experience

Reviews

5.0

Out of 1 rating

J

Julie

INA - Supports et Métiers

Reviewed on 4/4/2025

I had the opportunity to work with Justine, whose expertise and professionalism were invaluable for collecting, consolidating, and sharing our audience and monetization data.

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Education

  • Master of Science - International Marketing
    Rennes School of Business
    2016
    International Purchasing, Marketing Intelligence & Pricing Strategy, Customer Experience Management, B2B Marketing
  • Bachelor of Art - Business Administration
    Fachhochschule Flensburg - Germany
    2012
    Purchasing, Marketing, Management, Accounting, Finance, Logistic

Skill set

Social Media
Marketing Research
Digital Communication
Google Analytics
Luxury
Branding
Qualitative Study
Radarly
Questionnaire
Power BI
Public Relations
Editorial Strategy
Data Visualization
Watchmaking
Jewelry
Hospitality Sector
Fashion
Beauty
VBA
Microsoft Excel
Communication Strategy
Qualitative Analysis
Market Research
Data Cleaning
Automation
Youtube Analytics
Meta Business Suite
PowerBI
Rights Holders
Marketing Studies
Quantitative Study
Writing
Marketing Consulting
Qualitative Studies
Quantitative Studies
Methodology
Qualitative Study
Paid Media
Media Monitoring
Database
Marketing Mix Modeling
Social Listening
Positioning Strategy
Client Presentation
Questionnaire Writing
Brand Equity
Panels
Concept Testing
Competitive Intelligence

Categories