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Julie Z.JZ

Julie Z.

Product marketing | SaaS B2B Onboarding, Adoption

€350/day
Paris 12e Arrondissement, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Julie

If you are on this page, you are making the right choice ;)

With over 7 years of experience in Product Marketing, Customer Success & Sales, I realized that small structures often lack a key profile: the product marketer. This is the person who implements the product launch and adoption strategy.

My goal?
To help you boost your SaaS adoption through a Go-to-market strategy tailored to your audience and a suitable content strategy.

The content I deliver:
  • Newsletters (product, corporate)
  • An onboarding process (welcome emails, feature activation, automated follow-up, etc.)
  • An email strategy to engage your users and boost the adoption of your key features
  • A landing page that boosts your SaaS visibility
  • Educational guides to help your customers use the product
✅ But also:
  • Proposing a strategy to develop a user community
  • Helping you develop your product's brand and story

My experience in large groups and early-stage startups:

Large groups:
Veolia (SaaS GreenTech)
Bouygues Telecom (Digital Transformation),
Linkedin (Recruiter)

Early-stage startups:
Grytics (HR analytics), TalentToBe (soft skills tool)
Humanup.io: development of a tech recruiter community in Canada (+500 members).
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Basic

Remote only
Primarily works remotely

Experience

  • Bouygues Telecom Entreprises
    Internal Communication Consultant (Digital Transformation)
    TELECOMMUNICATIONS
    February 2025 - Today (1 year and 4 months)
    My responsibilities:
    - Manage the digital workplace department (website creation, content planning and creation)
    - Implement educational content (guides, videos, webinars, newsletters) to boost the use of the Microsoft 365 suite
    - Develop the digital transformation strategy
  • Veolia
    Customer Success & Product Marketing Consultant (SaaS GreenTech)
    ENERGY AND UTILITIES
    October 2023 - December 2024 (1 year and 2 months)
    Paris, France
    Product marketing:
    • Creation of marketing content (newsletters, webinars, case studies, etc.) to promote the platform and stimulate adoption.
    • Training users to optimize product usage and collecting feedback to improve the product.
    • Business Development: Collaboration with international teams to expand market presence and support sustainability goals.
    • Facilitating workshops and webinars to promote platform features.
  • LinkedIn
    Customer Success Analyst
    October 2021 - April 2022 (6 months)
    • Implement a scaling strategy for major clients
    • Data analytics: identify usage and trends for all clients
    • Implement Quarterly Business Reviews for clients with KPIs
    • Recommend actions to clients and monitor their implementation

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Education

  • Master Digital Marketing & Social Media
    ESC Troyes
    2017
  • BTS International Commerce
    Lycée Albert Schweitzer
    2014

Certifications

  • Copywriting
    Livementor
    2021

Skill set

Categories