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Malt Tech Trends 2026
Jérémie Ménard-ToubianaJM

Jérémie Ménard-Toubiana

Copywriter

€800/day
22 projects
Paris, FR
8-15 years
Copywriting
Slogan
Landing page
Naming
Communication Strategy

Average response time: 1 hour

Freelancer profile translated to English.
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About Jérémie

I work on creative activation and conversion copywriting, very high or very low in the funnel.


— My favorite mission —

You have a brand book, personas, a brand platform, a solid creative brief on a clever insight, and you listen to me saying "okay, this is super exciting, I'd love to figure out how to say it, I hope it's not for yesterday."


— The mission I complain about but love —

I've discovered something for complicated subjects; key messages not yet clear, models being defined, projects that are struggling to brief because the brief needs to be produced. I then intervene upstream of the writing, to clarify together the strategy behind the language, the strengths of the product, and its relationship to your brand promise.


— Services —
  • Tagline/Brand Signature
  • Campaign Slogan
  • Copywriting for visual communication
  • Naming
  • Landing page
  • Packaging (design and copywriting management)
E-commerce
Digital Business Models
Retail (Small Business)
Leisure, Recreation, and Entertainment
Food and Beverage

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Freelance
    Copywriter
    CONSULTING AND AUDITS
    May 2020 - Today (6 years and 1 month)
    Paris, France
    Copywriting, consulting, information architecture.
    Copywriting Naming slogan Landing page
  • Malt
    Content Manager
    HUMAN RESOURCES
    April 2019 - December 2019 (8 months)
    - Conception, management and writing of the Malt Tech Trends 2019
    - Editorial planning for the resource center
  • Betclic Group
    Communication Project Manager
    ENTERTAINMENT AND LEISURE
    May 2015 - July 2018 (3 years and 2 months)
    Paris, France
    Responsible for poker communications to the customer base and specialized press

    - Definition of the communication territory and axes
    - Press releases, live articles and newsletters
    - Creative brief and management of graphic productions
    - Development of the "l’Aquarium" Twitch channel identity
    - Partner relations (pro-gamers, sponsored players, PR)
    - Implementation of the brand voice on social networks
    copywriting creative brief copy strat
Check out Jérémie's experience

Reviews

5.0

Out of 21 ratings

S

Sabrina

LES REBELLES

Reviewed on 8/16/2023

It is a pure joy to work with Jérémie. I called on him to consolidate the presentation of my startup, and his role was decisive. He has an extraordinary ability to grasp and formalize complex ideas, and we move forward with the reassuring feeling of being completely understood. Jérémie is extremely professional, honest, precise, and has a striking desire to ensure he has gone to the bottom of things. His communication is clear, and these weeks of collaboration allowed me to grasp the close relationship between the mission, the message, and the product. An investment such that beyond copywriting, it extended to strategy and UX design. If I managed to structure my concept, it is undoubtedly thanks to him.
R

Roman

Cosmo Connected

Reviewed on 7/22/2022

I have rarely had the opportunity to work with freelancers so invested in a mission. He is reliable, on time, and has immense talent. Please don't hire him too much, I'll need him starting in September ;-)
Show all 21 reviews

Recommendations

CP
Lydia B.LB
Charles Piaulet and 1 other person have recommended Jérémie

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Education

  • DESRA
    ESRA
    2008
    - Dramaturgie - Storytelling et identité de marque - Sémiologie et communication visuelle

Skill set

Web Writing
Brainstorming
Brand Identity
Positioning Strategy
Storytelling
Press Release
Localization
Transcreation
Communication Materials
Print Communication
Brand Content
Editorial Line
Wireframing
Funnel
Email Marketing
Pen
Rewriting
Advertising
press relations
influence
Copywriting
creative brief
copy strat
media monitoring
web writing
seo
creative brief

Categories