Freelancer profile translated to English.
Back to original languageAbout Hugo
Influence Marketing Consultant | Partnerships & Events
With several years of experience in agencies and on the client side, I have developed in-depth expertise in influence marketing. This dual perspective has allowed me to understand the challenges of brands as well as those of content creators, and to adopt a strategic and personalized approach.
Now independent, I support:
✅ 3 content creators exclusively in their development, negotiation of collaborations, and image management.
✅ Companies in implementing effective influence campaigns, creating strategic partnerships, and organizing engaging events to maximize their visibility.
Example: Le Guide Ultime, Wild Buzz Agency
🔍 My goal? To create authentic and impactful synergies between brands and influencers while developing immersive experiences that leave a lasting impression.
📩 Want to discuss it? Let's talk about your project!
French
Native or bilingual
English
Conversational
Spanish
Conversational
Can work on-site
Paris (up to 10km), Lille (up to 10km)
Experience
- Edgard AgencyIndependent AgentJanuary 2025 - Today (1 year and 5 months)- Relationship between talents and brands- Management of a portfolio of content creators- Handling incoming emails- Contract negotiation- Management of exchanges between the content creator and the brand until the end of the collaboration- Market and trend monitoring- Creation of influence strategies for partner brands- Brand prospecting
- Groot la tourteEvents & PartnershipsJanuary 2025 - Today (1 year and 4 months)Paris, FranceResponsible for event development and partnerships for Groot la Tourte, I support the restaurant in implementing strategic actions to increase its visibility and boost its activity. I organize and coordinate exclusive events and develop relevant partnerships to amplify the restaurant's visibility.
- BZB the new BIZZBEEEvents & InfluenceOctober 2023 - September 2024 (11 months)Roubaix, France- Participation in the brand's editorial strategy with the artistic team- Continuous research on influencer profiles aligned with the BZB target: trend monitoring, social media and influence benchmarking- Selection of macro-influencer profiles for brand communication campaign activation- Research and writing of activations for micro-influencer profiles on Instagram and Tiktok- Monitoring of collaborations with agencies- Participation in the creation and selection of UGC content- Writing of reports
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Education
- Master 2 (M2), Luxury & Marketing BrandISG Luxury Management2024Master 2 (M2), Luxury & Marketing Brand
- Bachelor's Degree (3rd year), International Business and ManagementUniversity of Lille2022Licence 3, Commerce et management international