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Hubert PajotHP

Hubert Pajot

Expert Google Ads/ Facebook Ads for over 10 years 🚀

€650/day
1 project
Lille, FR
8-15 years

Average response time: 24 hours

Freelancer profile translated to English.
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About Hubert

Optimize your ROI, increase your turnover, and boost your profitability with my web acquisition expertise. Together, let's overcome the challenges of cost optimization and revenue growth.

🎯 My goal: to help you take off

I believe in closeness, honesty, and integrity in my personalized approach and my commitment to my partners. My collective of digital experts allows me to work with a network of specialists and offer you the best possible quality of service.

🔧 10 years of experience & expertise at your service

I specialize in e-commerce and support start-ups, SMEs, and large corporations in their digital growth. Here are the areas where I can help you:

- ROI Optimization
- Campaign Optimization (Meta, Google, Bing, etc.)
- Acceleration or digitalization following a fundraising, new strategy, or restructuring
- Certifications: Google Ads Partner - Google Analytics - Microsoft Bing Ads

Expertise: Meta Ads | Google Ads | Bing Ads | SEM | SEO | SEA | SMA | SXO | CRO | Analytics | Server-side API | Meta Conversion API | GTM

Need a SEA - META traffic manager or a comprehensive webmarketing consultant? As an expert in SEA & META ads, I also assist you in mastering your data.

📈 The numbers speak for themselves

- 10+ years of experience
- 60+ French & international clients
- Best client growth: +800% revenue
- Largest managed budget: €3M
- +30% minimum revenue or -30% minimum costs

đŸ€ Let's become long-term partners

Let's build a lasting and solid relationship to help you thrive. Passionate, pragmatic, and determined, I do everything I can to optimize your acquisition campaigns and maximize your ROI through high-performing, tailor-made digital strategies aligned with your ambition.

Ready to give your e-commerce a new boost? Let's discuss your needs and make it take off together!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Lille (up to 50km), Paris (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km), Rennes (up to 50km)

Experience

  • HĂ©loĂŻse & Abelard
    Malt logoOn Malt
    Traffic Manager - META Ads Optimization and Meta CAPI - Server Side Implementation
    September 2023 - September 2023
    Lille, France
    SEA Traffic Manager - Google Ads - META Ads (Facebook Ads - Instagram Ads)
    Meta CAPI implementation - server side
    Full funnel strategy deployment
    E-commerce tests on Google Ads and Shopping
    Tests & ongoing reflection on YouTube Ads
    Google AdWords SEA CAPI Meta Ads Facebook Conversion API Facebook Ads Server Side
  • Digiwiks consulting
    Independent Consultant in Digital Strategy & Traffic Acquisition (SEA / SMA / SEO / SXO)
    CONSULTING AND AUDITS
    January 2019 - Today (7 years and 5 months)
    Lille, France
    Areas of intervention:

    I work in multiple areas related to traffic acquisition and conversion:

    - Google Ads (Search, Display, and Google Shopping) // Certification
    - Microsoft Ads // Certification
    - Google Analytics / Tag Manager / Tag Commander
    - Affiliate campaign management
    - SEO / SXO Audits
    - Netlinking campaign management
    - AMOA Project Management
    - Strategic support / Assistance in setting up KPI dashboards / Business Plans
    SEA SEO Google Analytics Facebook Marketing Instagram Marketing LinkedIn Marketing SEO Netlinking Traffic Acquisition
  • Ouistock
    Digital Marketing Manager
    E-COMMERCE
    September 2016 - December 2018 (2 years and 4 months)
    Lille, France
    - Implementation of digital marketing strategy / Lead generation
    - Leading SEO - CRO marketing projects
    - Multivariate testing - personalization - UX
    - Coordination of acquisition levers for lead collection: SEO - SEA - Social Ads - Affiliate Marketing - Media Buying - Email Marketing - Optin Collect - Retargeting
    - Leading SMO projects and netlinking partnerships / editorial recommendations
    - Briefs and optimization of creative content
    - Definition of the customer journey & marketing messaging
    - CRM and DMP construction
    - Implementation of recapturing & Remarketing strategies
    - Growth Hacking / Curation Watch
    - Tag Management
    - KPI Construction - Dataviz and BI Tools - Web Analytics
    - Performance tracking and reporting

Reviews

5.0

Out of 1 rating

H

Heloise

Héloïse & Abelard

Reviewed on 9/27/2023

Recommendations

Joachim T.JT
Jean BarnezetJB
AA
Joachim T. and 2 other people have recommended Hubert

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Education

  • Master in Digital Marketing and Communication
    Esupcom
    2014
  • Bachelor's Degree in E-commerce & Marketing
    Lille 2
    2011

Certifications

  • Google Ads Partner
    Google
    Google Ads pmax SEA Audit smart display Google Display Google AdWords performance max Google Shopping SEA Youtube Ads
  • Certified Bing Ads Professional
    Microsoft
    Bing Ads Microsoft Ads SEA

Skill set

Categories