About Hicham
Hi, I’m Hicham—a Creative Manager and multidisciplinary designer with a strong background in graphic design, UI/UX, marketing, and front-end development.
I hold a BA in Marketing and have been working professionally in design and digital strategy since 2015. Over the years, I’ve built a versatile skill set that blends creativity, business thinking, and technical execution:
Graphic & Web Design since 2015
Webflow & UI Design since 2019
UX Design since 2020
Front-End Development (HTML, CSS, JavaScript)
Creative Direction & Digital Marketing
Most recently, I worked in a consultancy environment, collaborating on branding, UX, marketing campaigns, and website development for a variety of clients. I know how to take a project from concept to execution—creating seamless, user-focused experiences that don’t just look good, but perform.
If you need a creative expert who understands both design and strategy, and can bring your vision to life through clean, modern, and purposeful design, let’s connect.
English
Native or bilingual
French
Fluent
Arabic
Native or bilingual
Remote only
Primarily works remotely
Experience
- SMA WorldwideCreative ManagerMarch 2025 - Today (1 year and 3 months)London, UKAs a Creative Manager with a strong background in graphic design, UX, and web development, I help businesses turn ideas into engaging, user-focused digital experiences.With 7+ years of experience, I specialize in:Web design & UX: Creating intuitive, conversion-focused interfaces.Webflow development: Building responsive, custom websites with clean structure and animation.Brand identity: Designing cohesive visuals that reflect your story and values.Creative direction: Leading design strategy from concept to launch with a strong eye for detail and user needs.Whether you're a startup, agency, or business looking to refresh your website or brand, I bring a mix of strategy, design, and development—all with a personal, collaborative approach.Let’s create something meaningful together.
- SMA WorldwideCreative DesignerJanuary 2023 - March 2025 (2 years and 2 months)Kings Langley, England, United KingdomAs a Creative Manager with a strong background in graphic design, UX, and web development, I help businesses turn ideas into engaging, user-focused digital experiences.With 7+ years of experience, I specialize in:Web design & UX: Creating intuitive, conversion-focused interfaces.Webflow development: Building responsive, custom websites with clean structure and animation.Brand identity: Designing cohesive visuals that reflect your story and values.Creative direction: Leading design strategy from concept to launch with a strong eye for detail and user needs.Whether you're a startup, agency, or business looking to refresh your website or brand, I bring a mix of strategy, design, and development—all with a personal, collaborative approach.Let’s create something meaningful together.
- Diamond Functions ConsultancyUI/UX DesignerDecember 2020 - January 2023 (2 years and 1 month)London, UKI’m a Creative Manager and UI/UX Designer with 2 years of hands-on experience crafting websites that are not only beautiful but also functional, intuitive, and optimized for real users.My work blends design thinking with technical skill, helping businesses elevate their online presence through:UI/UX Design – I focus on user journeys, wireframes, and clean, effective interfaces.Webflow Development – I turn Figma files into responsive, interactive websites.Creative Direction – I guide the full design process, from concept to delivery.Brand Identity – I build cohesive brand visuals that feel modern and meaningful.I’ve helped clients across different industries create better digital experiences—and I’m always up for new challenges. Based in London, I bring a strategic eye, creative mindset, and a collaborative approach to every project.Let’s bring your next idea to life.
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Education
- User Experience UX designGoogle pour les prosUser Experience UX design
- Bachelor of BusinessUniversité Ibn Zohr2015Bachelor of Business Administration - BBA, Économie de gestion