About Haythem
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Experience
- Voyagi.tnLead Project DNVB & Product StrategyDIGITAL AND ITJanuary 2016 - December 2018 (2 years and 11 months)Tunis, Tunisia
- End-to-end launch of a marketplace (Business Model & GTM).
- Definition of community acquisition and branding strategy.
- Via.tnCo-Founder & Director of Omnichannel StrategyDIGITAL AND ITJanuary 2014 - December 2024 (10 years and 11 months)Tunis, Tunisia
- Leadership of digital transformation and pivot to ONVB (Omnichannel Native Vertical Brand) model.
- GTM Strategy: Design of the unified customer experience (Online-to-Offline).
- Tech Stack: Integration of digital and physical flows for customer acquisition.
- Tunisia SecretsFounder & CEO (Focus: International Expansion & Crisis Management)CONSULTING AND AUDITSNovember 2006 - December 2024 (18 years and 1 month)Tunis, Tunisia
- Global P&L and growth strategy leadership (+40% CAGR).
- Revenue Architecture: Complete restructuring of the sales cycle and strategic pivot post-crisis (rebound +350%).
- Management: Leadership of a multidisciplinary team (25+ people) and implementation of CRM processes.
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Education
- Master's in MarketingUniversité Tunis El Manar2003
- Master of Information Technology and E-commerceUniversité Tunis Carthage2006Master (Bac+5) Technologies de l'information et commerce électronique
Certifications
- Revenue OperationsHubspot Academy2025
- Sales ManagementHubspot Academy2025