Description

For the last decade, I have specialized in Product Analytics, with a strong focus on Experimentation and Tracking. I enjoy creating stable, efficient and empowering workflows that fully integrate Product Analytics into a circular, data-driven Product process, and running experiments that give stakeholders more than just a roll out or back decision, but a bunch of investigative metrics to feed into their next discovery (multiple comparison correction included).

I am here to help your team figure out the best way to integrate Analytics into Product in a useful and seamless way, with Tracking baked into Acceptance Criteris, and how to run meaningful experiments that are worth the time and effort.

Let's go on this journey together!

Languages

English
Native or bilingual
Spanish
Fluent
Hebrew
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Aut2Aut gUG
Sabbatical
SOCIAL NETWORKS
January 2025 - December 2025 (11 months)
Berlin, Germany
I took a sabbatical to found a nonprofit the provides digital solutions for the autistic community.
Webflow Founding
Mondly by Pearson
Product Analyst - Engagement
EDUCATION AND E-LEARNING
September 2020 - May 2022 (1 year and 8 months)
Berlin, Germany
Learning, Testing
• Drive best practices for A/B testing
• Establish workflows with squads, e.g. data for discovery, testing and ad-hocs
• Curate reports and walk teams through them so they understand the insights
Babbel GmbH
Senior Product Analyst - Experimentation and Testing
EDUCATION AND E-LEARNING
February 2023 - June 2024 (1 year and 4 months)
Berlin, Germany
• Drive best practices for A/B testing
• Train and assist Product Managers and embedded Product Analysts in all A/B Testing matters
• Benchmark and evaluate A/B testing platform vendors for a purchase decision
• Train non-data employees in Self Service Analytics (Amplitude)
• DE&I ambassador