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Fenny VerweijFV

Fenny Verweij

Strategic Event Partner

€650/day
Tilburg, NL
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Fenny

Most events start with the form. A date, a location, a budget, a theme. I start one step earlier: with the question of whether an event is the right answer to what you want to achieve – and if so, which event exactly.

This may sound obvious, but it rarely happens. Often, the decision to organize something has already been made before anyone asks what it should yield. An anniversary because it's been ten years. A conference because it was also held last year. An employee day because a day was scheduled. That's where I start to pull. Not to be difficult, but to ensure that the investment – time, money, people – goes where it makes a difference.

Only when that strategic side is in place do we move on to the design. And yes, then I also look at the soft side: rhythm, language, atmosphere, the moment when a group switches. My background in NLP and the MaxPot trajectory help with this – I understand how interaction behaves in a room, and how to design a day that lands rather than is ticked off.
But it starts with the question no one asks: why are we actually doing this?
  • Dutch

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

  • German

    Basic

Can work on-site
Tilburg (up to 50km)

Experience

  • Faraway Events
    Event Management (project and event management, onsite support, consultancy)
    PUBLIC SECTOR
    November 2024 - Today (1 year and 7 months)
    Tilburg, Netherlands
    • • Develops meetings and event concepts based on organizational goals, target audience, desired impact, and success criteria.
    • • Guides clients in the initial phase with direction setting, stakeholder alignment, theme choices, and programmatic frameworks.
    • • Manages the coherence between content, partners, participant experience, communication, and follow-up.
    • • Works data-driven with registration, evaluation, and participation insights to improve events and processes.
    Event Management Project Management Communication Corporate strategy
  • VNG Connect
    Project Manager Conferences
    January 2025 - December 2025 (11 months)
    Den Haag, Netherlands
    Responsible for the setup and realization of conferences and knowledge meetings for municipalities and partners.

    I brought structure to the preparation, ensured clear alignment, and translated substantive issues into concrete programs that work in practice.

    • Direction of preparation, execution, and evaluation
    • Translation of content into program design and formats
    • Alignment with stakeholders and partners
    • Improvement of formats based on evaluations
  • Politie Nederland – Dienst Communicatie
    Organizer Conferences & Events
    PUBLIC SAFETY
    March 2017 - December 2024 (7 years and 9 months)
    Rotterdam, Netherlands
    Responsible for the organization of national conferences, knowledge meetings, and events.

    I ensured overview, structure, and smooth execution in projects with many involved parties. From program design to execution, I maintained control over planning, collaboration, and quality.

    • Coordination of events from A to Z
    • Structure and overview in complex projects
    • Alignment with internal and external stakeholders
    • Further development of programs and formats

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Education

  • Agile Scrum Facilitator training
    Agile Scrum Group
    2026
    Agile Scrum Facilitator training
  • Advanced Event Management
    MIEM
    2023
    Advanced Eventmanagement

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