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Description

🎯Want toscaleyour e-commerce?

But as soon as you increase your budget, **everything collapses**?

Ico-foundedand managed a **DTC e-commerce business up to one million euros**, so I know these challenges very well.

❌ Most acquisition problems stem from one or more of the following factors:

→ Poor account structure, budget management, or allocation.

→ Lack of visibility on key metrics, no idea of your LTV:CAC ratio or payback period, AOV, or CVR.

→ A random creative strategy that at best only reaches 10% of your target audience.

→ Lack of CRO optimization, resulting in a conversion rate that's too low.

→ Faulty tracking leading to misinterpretation of data and thus poor strategic decisions.

✅ My method is simple:

📍I start by looking at your business as a whole, identifying the real bottleneck, prioritizing it, and then extracting profits where they truly lie. 🪄

iOS 14, exploding CPAs, burning cash flow – I've experienced it all firsthand.

I speak the founder's language, not the agency's. 👑

I can help you with:

🚀 Meta Ads (Facebook & Instagram) campaign management

🔍 Google Ads campaign management (Search, Shopping, Performance Max)

📊 Tracking & performance analysis (GA4, GTM, Conversions API)

🎯 Cross-channel acquisition strategy

🛍️ Shopify e-commerce funnel optimization

📈 Meta Ads & Google Ads account audit

Why me:

🛒 Co-founder of a DTC e-commerce business up to one million euros

📱 Paid Media Consultant for French e-commerce brands

✅ Direct access

✅ Dual Meta Ads + Google Ads expertise, one point of contact

✅ €500K in ad budgets managed · 3x MER on average

My references:

→ Jus Parfums · Le T-shirt Propre · Braxiere · La Méthode Papier

Let's discuss your project, I'll reply within 30 minutes!

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

La Méthode Papier
Co-founder & Growth Manager
E-COMMERCE
December 2020 - Today (5 years and 6 months)
Montpellier, France
- €1M in revenue generated by managing ads, funnels, and data from start to finish
- Global acquisition and retention strategy: Meta Ads, Google Ads, Email Marketing
- Implementation of the complete Shopify funnel (landing pages, upsells, bundles, subscriptions)
- Customer segmentation & CRM automation
- Performance analysis: ROAS, AOV, CVR, LTV/CAC
Google Ads Facebook Ads Shopify E-commerce Growth Marketing
Le t-shirt Propre
Creative & Media Buying Consultant - Meta Ads
E-COMMERCE
April 2025 - June 2025 (2 months)
Montpellier, France
3-month mission for a French premium t-shirt e-commerce brand (French manufacturing, merino wool). Production of a complete creative batch for Meta Ads campaigns: design of creative angles, production of visuals and ad formats (statics, carousels). Deliverables designed to maximize paid social acquisition performance.
E-commerce Facebook Ads Meta Ads Creative Strategy Fashion
Jus Parfums
Shopify & Paid Ads Consultant
E-COMMERCE
January 2025 - December 2025 (11 months)
Montpellier, France
Complete migration of the e-commerce site to Shopify: redesign of the architecture, import of products and data, optimization of the shopping experience. Complete restructuring of Google and Meta Ads campaigns: audit of the existing setup, new campaign architecture, optimization of ad groups and bids. Improvement of ROAS and reduction of customer acquisition cost.
Shopify Google Ads E-commerce Facebook Ads