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Fabien R.FR

Fabien R.

Product Designer | CRO & IA | Framer Expert

€650/day
11 projects
Paris 10e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Fabien

I secure your decisions in complex organizations (large groups, scale-ups, startups)


My role: transforming business challenges and data into defensible and rational design choices to align your stakeholders

Expertise & Pillars of Intervention:

*Arbitration & Vision:Aligning Product, Business, and Data objectives.

*Strategic UX:Defining decision frameworks to move beyond subjective opinions.

*Design Ops & Scale:Streamlining collaboration between design, business, and tech.

*Performance:Optimizing complex e-commerce journeys through data analysis


When to call me?
You should contact me if:
  • Your design roadmap is blocked by divergent internal visions.
  • You need to launch a complex product in a highly regulated environment.
  • You want to move from 'intuition' design to 'data-driven' design.
  • You need to structure a project from scratch
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Paris 10e Arrondissement (up to 50km), Toulouse (up to 10km)

Experience

  • Terra Cognita
    Product Strategist
    CONSULTING AND AUDITS
    December 2025 - Today (6 months)
    Paris, France
    Intervention on structuring high-stakes strategic AI projects, in a context of responsibility, frugality, and public/industrial decision-making.

    *Data & AI Diagnosis:Conducting maturity audits (BPI certified) to assess risks and real impact levers.

    *Systemic Discovery:Scoping complex problems where data must serve a sober and efficient vision.

    *Ethical & Business Arbitration:Decision support on high-stakes AI topics (frugality, regulatory constraints, public decision-making).

    *Internal Structuring Support:Integrating Product methodologies and tools to industrialize the design approach and optimize decision-making cycles.
    Artificial Intelligence Data Analysis User Research User Research Product Discovery
  • Cobl
    Senior Product Designer / UX Strategist
    TECH
    August 2025 - Today (10 months)
    Paris, France
    UX and product support for a complex document generation platform and AI tools, in a no-code product context and B2B challenges.
    • Strategic Scoping: Deploying UX methodologies to stabilize product vision amidst rapid technological evolution (generative AI).
    • No-code Studio Optimization: Strategic redesign of the tool to transition from a technical product to a platform centered on user autonomy and production efficiency.
    • Trust & AI: Specific work on the AI chat interface to maximize clarity and quality of interactions (UX of trust).
    User Experience Design User Research Generative AI UI/UX Design Product Discovery
  • Intermarché
    Product Designer
    E-COMMERCE
    January 2022 - July 2024 (2 years and 6 months)
    Paris, France
    Involvement in the Courses squad on high-stakes e-commerce features, in an agile, data-driven, and multi-stakeholder context (product, business, marketing, tech).

    • Data-driven Objectification: Implementing KPIs and analyzing quantitative/qualitative data to transform insights into measurable product decisions.

    • Stakeholder Alignment: Facilitating convergence between Product, Marketing, Tech, and Business objectives on critical features (Conversion, Promotions).
    • E-commerce Impact: Redesign of product pages and search (Search & Retail Media) with a direct focus on purchase drivers and commercial performance.

    • Complexity: Designing favorite product management systems and product bundling within a multi-platform ecosystem.
    UX Design User Research Data Analysis A/B Testing CRO

Recommendations

Francois RocheFR
Carine G.CG
AR
+1
Francois Roche and 3 other people have recommended Fabien

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