Freelancer profile translated to English.
Back to original languageAbout Ezer
🚀 Expert CRM & Digital Marketing | Freelance Project Manager
For over 4 years, I have been supporting companies in various sectors (ticketing, insurance, e-commerce, catering, etc.) in implementing and optimizing their digital strategies.
My goal: to transform your customer data into growth levers.
👉 My expertise:
• CRM & Marketing Automation: workflow design, personalized scenarios, email/SMS/push campaigns, loyalty triggers.
• Acquisition & SEA: management and optimization of Google Ads & Social Ads campaigns to generate qualified traffic.
• Digital & Web Strategy: creation of showcase websites, visibility optimization (Google Business, local SEO), and analytical monitoring.
âś… What I bring you:
• An ROI-oriented vision with measurable results (more conversions, more loyalty, more revenue).
• A tailor-made approach, adapted to your business challenges.
• Versatility from my experiences at See Tickets, Pro BTP, Gunnar Optiks, Avmerdia Technologies, as well as with my own digital companies.
đź“© Let's discuss your projects together: I will help you gain visibility, automate your processes, and boost your marketing performance.
⸻
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- See TicketsDigital Project ManagerE-COMMERCESeptember 2022 - October 2024 (2 years and 1 month)Marseille, FranceAt See Tickets, I was responsible for managing and optimizing CRM campaigns (emails, SMS, push notifications) to strengthen customer relationships and loyalty.My main tasks:• Design and management of automated workflows to support the customer journey (registrations, event reminders, post-purchase follow-ups).• Management of marketing automation campaigns and implementation of triggers to maximize engagement and sales.• Segmentation and analysis of customer databases to optimize targeting and campaign performance.• Collaboration with marketing, data, and product teams to improve user experience and increase conversion rates.• Monitoring of CRM KPIs (open rates, click rates, conversion) and implementation of continuous optimizations.✅ Result: measurable improvement in CRM campaign performance, better personalization of communications, and direct contribution to revenue growth through loyalty.
- AVerMedia Technologies Inc.Community Relationship ManagerJanuary 2021 - September 2022 (1 year and 8 months)FranceAt See Tickets, I was responsible for managing and optimizing CRM campaigns (emails, SMS, push notifications) to strengthen customer relationships and loyalty.My main tasks:• Design and management of automated workflows to support the customer journey (registrations, event reminders, post-purchase follow-ups).• Management of marketing automation campaigns and implementation of triggers to maximize engagement and sales.• Segmentation and analysis of customer databases to optimize targeting and campaign performance.• Collaboration with marketing, data, and product teams to improve user experience and increase conversion rates.• Monitoring of CRM KPIs (open rates, click rates, conversion) and implementation of continuous optimizations.✅ Result: measurable improvement in CRM campaign performance, better personalization of communications, and direct contribution to revenue growth through loyalty.
- Gunnar Optiks FranceAccount Manager Key AccountNovember 2020 - January 2021 (2 months)Marseille, FranceAt Gunnar Optiks, I supported the brand specializing in gaming and blue-light blocking glasses in developing its digital and CRM strategy.My main tasks:• Management and optimization of email and automation campaigns to increase customer engagement and loyalty.• Implementation of segmentation and personalized marketing scenarios to improve the customer journey and maximize sales.• Coordination with marketing and e-commerce teams to ensure consistency between digital campaigns and brand strategy.• Monitoring and analysis of CRM & e-commerce KPIs (open rates, clicks, conversions, repeat purchases) to drive performance and propose corrective actions.• Contribution to the development of online brand awareness through targeted digital actions.✅ Result: improvement in customer relations, increase in purchase frequency, and optimization of marketing performance through a data-driven approach.
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Education
- Master's degree, International MarketingIcademie International2022Master's degree, Marketing international
- Bachelor's degree, Business/Commerce, GeneralWIBS - Weller International Business School2018Bachelor's degree, Business/Commerce, General