About Emmanuel
Most supplement brands lose sales not because their product is weak — but because their copy doesn't speak to what the customer already believes about their body.
I'm a direct-response copywriter and creative strategist specialising in DTC health, wellness, and nutrition brands. My background is unusual: nearly 30 years as a professional linguist combined with active certifications as a Nutritional Therapist and AIP Certified Coach. I understand the science behind the products I write for — and I know how to translate that science into copy that converts.
Deliverables I produce: advertorial landing pages, Meta ad scripts, email sequences, VSL scripts, static ad copy, and AI-powered creative workflows.
Portfolio: creativestrategylab.co/work
English
Native or bilingual
French
Native or bilingual
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- Creative Strategy LabDirect-Response Copywriter & Creative StrategistJanuary 2026 - Today (5 months)• • Write conversion-focused copy for DTC brands across health, wellness, and nutrition verticals• • Deliverables include advertorial landing pages, direct response emails, VSL scripts, and static ad copy• • Developed full creative strategy and copy for LMNT (electrolyte drink mix) and Seed (DS-01 Daily Synbiotic) — live assets available at creativestrategylab.co/work• • Build AI-powered creative workflows integrating prompt engineering, AI UGC video scripting, and automated production pipelines
- CGIConsultant — Content & Language ServicesApril 2024 - January 2026 (1 year and 9 months)• • Delivered high-volume linguistic validation and content services for a major enterprise client under NDA, within strict accuracy and compliance standards
- Megalexis,Translator — Content & Language ServicesJune 2022 - April 2024 (1 year and 10 months)Montreal, QC, Canada• • Managed high-volume translation and content review for enterprise clients across regulated industries, maintaining strict quality and terminology standards
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Education
- Certified Autoimmune Holistic Nutrition SpecialistAFPA (American Fitness Professionals & Associates)2024Certified Autoimmune Holistic Nutrition Specialist
- AIP Certified Coach — Autoimmune Paleo Certified Coach Training2024AIP Certified Coach — Autoimmune Paleo Certified Coach Training