About Elena
Russian
Native or bilingual
French
Native or bilingual
English
Fluent
Experience
- YagaFounderDIGITAL AND ITJune 2025 - Today (1 year)Paris, FranceHelping to turn the experience data and flows into P&L decisions.Consulting : AI experimentation, Innovation and Strategic Design, Transformation ROI and Product optimisation. Cross industries.Impact focused strategic methodology acting on business results by bridging customer insights, organisational frictions and tech legacy in one common product vision. The adoption focused roadmaps then connect value opportunities with systemic factors (vision, capabilities etc) and support teams in their transformational journey. It leverages AI.
- KYNDRYL/ KYNDRYL VITAL Country LeaderStrategic Design DirectorDIGITAL AND ITSeptember 2024 - March 2025 (6 months)Paris, FranceConsulting : French Experience branch creation - forecast (10M€ for ’26), growth planning, service structure, delivery model, strategic KPIs, hiring. As a part of global leadership team & in line with its strategy.Pre-sales. Advisory. Strategic Design. Value Focused Discovery at scale. Cross industries. CAC40 clients.Example : Hight-Impact Discovery Model for AI program - systematic mapping concrete value opportunities across the program scope by spotting actual practices and pain points in the organisation. Acting on the automation rate, employee effort score, time to competency, adoption etc., to ensure engagement, transformation success and business relevance. Manufacturing industry (700K€ program).
- ENGIE DigitalLead Strategist / Business DesignerENERGY AND UTILITIESJanuary 2023 - August 2024 (1 year and 8 months)Paris, FranceMaximized digital platforms efficiency, CX, adoption, value proposition. B2B/2E/2C.Drove strategic shifts in business models and priorities by tackling digital platform’s usage rates and evolution costs, in line with expected adoption and business value. Successfully managed transformation on Engie Digital Platforms, its CxO & product teams (2 to 30 p).Enhanced CX capabilities by introducing and leading the implementation of its tools (e.g., CSQ, Germain UX, Fullstory) across B2C and B2E project teams, by hybridation of marketing, brand, CX, UX and tech skills.
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Education
- Doctor of PhilosophyESSEC / Paris 12009ESSEC - PhD
- DEA: Interaction, Information, Intelligence.Paris2002DEA: Interaction, Information, Intelligence.