Freelancer profile translated to English.

Description

As a virtual assistant, I support your business in the social media area – from strategy and content creation to reporting.

Whether building or maintaining your social media presence, I help you achieve your social media goals. 🚀

I offer different packages – tailored to your needs:

💌 Setting up and optimizing your business account

💌 Creating your channel strategy

💌 Creation of creative templates (Canva)

💌 Conception of your editorial calendar (format overview)

💌 Setting up a reporting template

💌 Content creation based on a monthly editorial plan

I specialize in the following platforms:

✔️ Instagram & Facebook

✔️ LinkedIn

🔜 TikTok (I am still in the testing phase. Let's start a cost-effective pilot together!)

📢 Interested? Take a look at my website: and contact me at:Disclaimer: I work part-time and am available weekdays from 6:30 PM and on weekends.

Industry field of expertise

Languages

German
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

TÜV Rheinland Group
Corporate Social Media Manager - Employer Branding
December 2023 - Today (2 years and 6 months)
Cologne, Germany
Development of target group-relevant communication measures and concepts for global corporate social media channels with a focus on employer branding.
• Strategic and conceptual editorial planning for various social media platforms (LinkedIn, Meta, WhatsApp, X)
• Maintenance of social media channels (updates, optimization, etc.)
• Creation of employer branding concepts
• Consulting internal stakeholders regarding employer branding social media projects
• Monitoring and optimization of all corporate social media measures
• Corporate influencer management
• Community management
Liftstar Marketing GmbH
Social Media Manager
August 2021 - December 2023 (2 years and 4 months)
Cologne, Germany

• Development of target group-relevant communication measures and concepts for social media channels
• Strategic and conceptual editorial planning for various social media platforms
• Maintenance of social media channels
• Employer Branding
• Overview of competitors and current industry trends
• Monitoring and optimization of all social media measures
• Influencer marketing including contract management
• Community management for all Liftstar clients
• Planning and support of video shoots/photo shoots
• Support in image license management
• Creation and presentation of digital strategies and concepts
Krüger GmbH
Social Media Manager
July 2018 - August 2021 (3 years and 1 month)
Bergisch Gladbach, NW, Germany
Responsible for all social media marketing activities and project-related online topics for the brands: "MaxiNutrition", "HAFERVOLL", "ROASTCLUB", and "K-Fee".
• Support: Building, developing, and managing social media channels (Facebook, Instagram, and TikTok)
• Creation of content plans, monitoring, and reporting of campaigns in paid social media
• Responsibility for budget planning
• Support & creation of target group-specific content (texts, images, videos) in collaboration with external service providers
• Community management with our customers
• Influencer management
• Market and competitor observation