Freelancer profile translated to English.
Back to original languageAbout David
SEO & GEO Consultant — Audit · Strategy · Training
Do you want to know why your website isn't performing on Google — and why you don't exist in ChatGPT, Gemini, or Perplexity?
That's exactly where I come in.
SEO Consultant with 25 years of experience, I support leaders, marketing teams, and freelancers on two fronts: classic SEO and visibility in generative engines (GEO).
No unnecessary jargon, no bullshit promises — actionable, business-oriented recommendations.
SEO Audit
Technical: indexing, performance, structure, blocking signals
Semantic: keyword opportunities, content analysis, internal linking, netlinking
Prioritization of actions with real impact on traffic and leads
Deliverable: an immediately exploitable roadmap — quick wins + structural levers
GEO / AI SEO Audit
Analysis of your visibility in ChatGPT, Gemini, Perplexity, SearchGPT
Audit of credibility signals: E-E-A-T, citations, proof, authority
Identification of sources cited by AIs in your market
Concrete recommendations to be cited, recommended, visible in the new AI decision funnel
SEO & GEO Trainer — and not just on paper
Certified NDA trainer, I'm used to working with service providers and teams who aren't SEO by training. My added value: making technical elements understandable and actionable for everyone — without oversimplifying, without drowning in jargon.
Whether it's to get a production team on board with best practices or train a client to manage their strategy autonomously, I simplify without distorting.
Why work with me?
25 years of SEO & Growth expertise
+300 clients supported
SEO + AI + business vision — not a purely technical prism
Certified NDA trainer: I transmit as much as I execute
Need an SEO audit, a GEO diagnosis, or training for your team?
Let's talk.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km)
Experience
- CIMEF INTERNATIONALGlobal SEO/SEA and GEO Management for an International Training CenterEDUCATION AND E-LEARNINGJune 2025 - Today (1 year)Paris, France**Mission**:
- Global management of the digital strategy (SEO, SEA & GEO) for cimef-international.org:
- Definition of the digital roadmap
- Budget allocation between SEO, SEA, and geographic presence strategy (GEO), KPI monitoring (traffic, engagement, conversions), and continuous performance optimization.
Actions Taken:- Comprehensive digital audit + competitor and comparable player benchmarking
- Definition of strategic keywords (institutional, business sectors, geographic areas)
- Development of the SEO, SEA & GEO action plan according to objectives and budget
- Monitoring of performance indicators (traffic, leads, acquisition cost, local positioning)
- Continuous adjustments between organic, paid, and local visibility based on results
- Bi-monthly reporting with strategic recommendations
- Website redesign and social media management
Added Value:- Global digital strategy vision and management
- SEO / SEA / GEO budget arbitration focused on performance
- Complete project management, from strategic framing to decision-making reporting.
- Divorce pour tousSEO Audit + ROI Tracking for a Legal Services Website / Social MediaLEGALJuly 2025 - Today (11 months)Paris, France**Mission**:Management of the digital acquisition strategy (SEO, SEA, content & social media) for divorcepourtous.fr, with a central objective of generating qualified leads, optimizing acquisition cost, and strengthening brand awareness.Actions Performed:
- Design and optimization of performance-oriented Google Ads campaigns (A/B testing, conversion tracking, ROAS)
- SEO structuring of the site: strategic keywords, on-site optimization, and local SEO via Google Business Profile
- Creation of high-value content (legal pages, educational content, landing pages)
- Website redesign and optimization focused on conversion and brand image
- Deployment of the digital branding strategy (positioning, key messages, editorial consistency)
- Management and animation of social media with visibility and engagement objectives
- Monthly performance monitoring: traffic, leads, cost per acquisition, ROI
Added Value- Combined expertise in SEO, SEA, content, and social media
- Business and lead generation-oriented vision
- Continuous optimization of acquisition performance and brand awareness
Skills Utilized:SEO / SEA – Digital Marketing – Content Writing – Branding – Social Media Management – Lead Generation – Website Update and Optimization. - FREE LANCESEO / SEA / GEO AND AI ADVISORJanuary 2024 - Today (2 years and 5 months)Paris, France**Mission**: Strategic and operational support for companies in their digital marketing transformation and AI adoption.Key Achievements:=> Deployment of marketing automation strategies generating +40% qualified leads=> Optimization of SEA campaigns with a 35% CPA reduction through predictive analysis=> Integration of AI tools (ChatGPT, Midjourney, Copy.ai) into content production workflows=> Training of 50+ professionals on digital marketing and AI challenges
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Education
- Master's degree in Marketing and CommunicationPARIS VIII UNIVERSITY1993
Certifications
- Trainer with activity declarationDREETS IDF2023