Daniel Schneider

GLS Bank

Porsche eBike GmbH (FAZUA)

Allianz (Euler Hermes)

finanzen.net ZERO

...

Digital product development following a proven entrepreneurial process.

We create clarity, reduce risks, and develop digital products with a clean strategy, thoughtful design, and reliable technical implementation.

GoPassion supports medium-sized companies in developing digital products systematically and with low risk. We combine product strategy, conception, and senior software engineering into a clear process that provides you with predictability, technical security, and economic impact. Our approach protects budgets and ensures that only what provides real value is built.

- Clarity before development and validated decisions

- Stable technical implementation by experienced engineers

- Predictable roadmaps for sustainable product development

**| So you invest in the right problems :)

Clarity before development and validated decisions

- Stable technical implementation by experienced engineers

- Predictable roadmaps for sustainable product development

Unclear requirements, lack of validation, and technical risks lead to costly misdevelopments.

Many digital projects start too early or with imprecise assumptions. Requirements are often unchecked, the actual need is unclear, and technical consequences are underestimated. This leads to complex products, high risk, and too much budget in the wrong direction. What matters is not speed, but clarity, validation, and a team that understands strategy and technology equally.

- Lack of validation causes high follow-up costs

- Imprecise requirements lead to unnecessary complexity

- Technical uncertainties slow down scaling

Everything about bikes in one app.

As an entrepreneur, new opportunities arise - like GoBike.

After a massive pivot in 2024, we are back to early-stage with this project

1st Place: Ingolstadt Founder Award, 2025

Background:

- Built bicycle apps as a service provider

- Recognized a common problem for bicycle manufacturers

- Platform pitch to manufacturers -> economically very difficult situation in 2024 led to pilot customers dropping out

- Pivot based on realization: We need to talk to the bicycle dealer, not the manufacturer

- Current situation: Exploring the best go-to-market strategy

Broccoli "was" the attempt to knock Hello Fresh off the throne of meal kit providers :)

After over 8,500 meals shipped, the venture was terminated.

Note: The app worked great. The setup of a food supply chain + B2C marketing, not :)

To the deployed prototype in a 5-day hackathon. To the first shipped meal kit after 2 weeks.

Complete bootstrapping -> no external capital