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Clélia LemaireCL

Clélia Lemaire

Product Manager | Product Owner | Scale | AI

€600/day
3 projects
Bayonne, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Clélia

I am Clélia, a Product Manager with9 years of experiencein complex digital products: B2B SaaS, E-commerce, Marketplace, Mobile.

My goal: to audit, structure, and scale your product: delivery, roadmap, team organization, and AI integration.

Product Audit & Diagnostic
  • Comprehensive delivery audit: backlog, rituals, velocity, product debt
  • Identification of critical friction points and bottlenecks
  • Analysis of the existing roadmap and its business alignment
  • Prioritized quick wins with immediate impact
  • 30-60-90 day action plan
Product Discovery
  • User interviews & actionable insights
  • Persona definition, value proposition
  • Market analysis, benchmark & product positioning
  • Business impact-oriented prioritization
  • Construction of a clear and measurable roadmap
Product Delivery
  • Backlog structuring, user stories & functional specifications
  • Agile piloting (Scrum / Kanban)
  • Tech / Design / Business coordination
  • QA, velocity tracking, risk management
  • Go-to-market, onboarding & adoption
Product AI: Augment your team with AI
  • Identification of high-value AI use cases in your product
  • GenAI integration: copilots, automation of repetitive tasks, data enrichment
  • Equipping your teams (PM, ops, support) with operational AI workflows
  • Quick and measurable POCs before scaling
  • Governance, GDPR & AI UX constraints in production
Concrete Results
✅ Scaled from 1 to 75 brands in 20 months at Hyperspread
✅ MVP B2B Marketplace launched at Kazaar with 2 Key Accounts onboarded from V1
✅ +10% conversion on the Monoprix E-commerce redesign (800k daily users)
✅ 100% of administrative workflow automated at Altavia via Low-Code architecture

My Approach
Pragmatic. I structure without over-processing. I deliver without waiting for perfection. I coordinate without bullshit.

Product stuck? Audit before launching?

📩 Let's talk!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Bayonne (up to 10km), Paris (up to 10km), Pau (up to 10km), Bordeaux (up to 10km), Toulouse (up to 10km)

Experience

  • No name
    Malt logoOn Malt
    Product Audit - Flash Diag Optera
    ENERGY AND UTILITIES
    May 2026 - May 2026
    Bidart, France
    Audit of the product organization and delivery processes of a B2B SaaS SME in the energy and building technical management sector (17-20 people).

    🔍Diagnostic & Audit
    Conducted 9 individual interviews (founders, PMs, devs, sales, GTB) + 1 immersion day to map delivery flows and identify real bottlenecks.

    📋Product Deliverables
    Flow mapping, delivery process audit, summary & diagnosis, prioritized action plan, team structuring proposal.

    🗂️Setting up a Notion collaborative space
    Creation of a structured project space (roadmap, specs, GTB documentation, changelog, ticketing) as a common documentation base for all teams (product, tech, sales, GTB).

    Results / Impacts
    ✅ Identification of the 4 structural pain points blocking delivery speed
    ⚡ Prioritized action plan with actionable quick wins within 2 weeks
    🔄 Proposal for team structuring adapted to Optera's size and ambitions

    Skills used:
    Product Management, Organizational Diagnosis, Delivery Process, Notion Documentation, Discovery, Facilitation

    Product Strategy • B2B SaaS • Product Audit • Notion • Delivery
    Product Audit Product Management Product Strategy B2B SaaS Product Delivery
  • ALTAVIA
    Senior Product Manager & Product Builder
    DIGITAL AND IT
    February 2025 - Today (1 year and 4 months)
    Paris, France
    Product Manager for an international SaaS Content Factory to centralize marketing production.

    Product Builder & Architecture:
    ⚙️ **Low-Code Architecture**: Design of an API-connected ecosystem (Monday, Ziflow, Box, Yousign) to automate 100% of the administrative workflow

    Product Manager for Low-Code Integration:
    🎨"Zero Training" UX Designfor end customers (User-centric Product Management)

    📊 **Management**: Coordination of developers and advanced configuration of No-Code/Low-Code tools. End-to-end automation of marketing workflows.

    Results / Impacts
    ✅ Centralization of marketing assets internationally.

    ⚡ Drastic reduction in validation times.

    Skills used: SaaS Product Management, Low-Code Product Builder, API Architecture, UX Design, Workflow Automation

    Low-Code • Workflow Automation • B2B SaaS • Change Management
    AI Automation Product Management No Code Consulting Product Discovery
  • Kazaar
    Malt logoOn Malt
    Product Manager (First Product Manager)
    SOFTWARE PUBLISHING
    August 2023 - January 2025 (1 year and 5 months)
    Paris, France
    First Product Manager: launch of the MVP for a B2B Marketplace with AI workflow.

    Product Strategy & Delivery:
    🏗 Product Manager for the 0 to 1 roadmap: Definition and launch of the first public version. Transformation of founder vision into a prioritized roadmap for rapid value delivery.

    Product Discovery & GenAI:
    🧠 **Discovery & AI**: Integration of AI features to automate client brief writing.

    Marketplace Product Manager:
    🛍️ Management of the seller/buyer journey and campaign workflows.

    ⚙️ Delivery & Industrialization: Structuring a robust production framework. Transition from "artisanal" mode to an organization capable of delivering reliable features for demanding clients (QA, Monitoring, Rituals).

    🏆 Launch Results
    ✅ Successful onboarding of 2 strategic Key Accounts from launch.
    🚀 Operational management of 6 simultaneous marketing campaigns via the platform.

    Skills used: Marketplace Product Manager, B2B SaaS Product Manager, Product Strategy, Roadmap Management, GenAI Integration, Agile/Scrum

    Kazaar is the co-pilot for operational marketing (Brief > To > Delivery). The platform allows large groups to structure the creation of their campaigns by connecting their marketing teams with their agencies (Brief, Product Marketplace, Validation Workflow).

    A hybrid platform combining Marketplace (marketing product catalog & Eco-scoring), Validation Workflow (Advertiser/Agency), and Gen AI (Co-pilot for brief writing).

    AI-driven "Brief-to-Delivery" collaborative platform for marketing efficiency and eco-responsibility.

    B2B SaaS • Marketplace • Workflow • Gen AI
    B2B SaaS Product Management Marketplace AI Automation Product Ops

Reviews

5.0

Out of 1 rating

D

Département

Directeur Administratif et Financier - Kazaar

Reviewed on 4/9/2026

Clélia adapts quickly, defines subjects clearly, and delivers without needing follow-up. She asks the right questions at the right time, works with complete autonomy, and maintains a constant level of engagement from the beginning to the end of the mission. I recommend her.

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Education

  • Master of Web Marketing
    Digital College
    2016
    - Élaborer la stratégie marketing de l’entreprise - Concevoir un plan d’actions marketing - Piloter la stratégie marketing omnicanale - Manager une équipe marketing
  • Bachelor's Degree in Economics and Law
    Université Paris-Nanterre
    2014
    - Droit du travail - Droit civil - Droit public - Microéconomie - Macroéconomie - Statistiques

Certifications

  • UX Design
    Le Laptop
    2019
    https://www.lelaptop.com/formation/ux-design/
    Product Management User Experience Design Product Discovery Design System Prototype Figma UI/UX Design Product Design User Research Wireframes
  • Professional Scrum Product Owner™ III Certification - PSPO III
    Scrum.org
    2018
    Product Management Sprint Planning Agile Method Functional Specifications Scrum Master Product Owner QA Testing Scrum SAFe Backlog Management

Skill set

Categories