About Charly
- Research and qualification of potential partners (clients, agents, distributors).
- Direct contact with prospects and qualified introductions.
- Identification and selection of relevant trade shows and professional associations.
- Stakeholder mapping to understand the local ecosystem and identify partners.
- Competitor analysis.
- Market access study: customs duties / import requirements / list of necessary documents.
- Creation of marketing content adapted to target markets (presentations, product sheets, digital materials).
- Advice on choosing the most effective communication channels for each country.
- Creation and management of your international social media networks.
- Development of an export plan adapted to your objectives and resources.
- Definition of the most effective distribution channels.
- Design of a personalized international marketing strategy.
French
Native or bilingual
English
Fluent
Experience
- Prime Target,International Strategy ConsultantSeptember 2022 - Today (3 years and 9 months)Paris, France
- Conducting country selection studies and in-depth market research of international markets through quantitative and qualitative analysis for various business sectors
- Market intelligence: study of market trends, regulatory monitoring, competitor analysis
- Research, evaluation, and selection of local business partners (agents, importers, distributors) on behalf of client companies
- Commercial prospecting and international B2B partner search, on behalf of Prime Target and its clients
- Marketing & communication: writing specialized articles, content creation, social media management, and promotion of Prime Target's services at networking events and conferences.
- CEVA Logistics,International Business Development & MarketingLOGISTICS AND SUPPLY CHAINJanuary 2021 - January 2022 (1 year)Marseille, France
- Development and management of a client portfolio, active prospecting
- Business development of the France-Pakistan commercial line
- Creation of marketing content to promote lower-carbon emission offers
- KPI Design: assistance in designing tools for commercial purposes (scoring, ranking, tracking) on Salesforce
- SailEazy,International Strategy and Business DevelopmentJanuary 2020 - January 2021 (1 year)Marseille, France
- International Strategy: Market analysis (USA & UK) and business plan execution for the international establishment of SailEazy bases
- Business Development: Development and management of a client portfolio, active prospecting, creation of business partnerships, sales administration
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Education
- MSc 2 International Business / Master 2 Strategic ManagementIAE Aix Marseille2022
- Bachelor's Degree in Economics and ManagementUniversity Grenoble Alpes2019