Freelancer profile translated to English.

Description

Today, influence is no longer just an Instagram post or a number of followers. It has become the new search engine, the new television, and the driver of our IRL outings.

But for a brand, navigating this landscape without going astray is a real challenge.

What I bring to your projects 📒:

I am not an agent; I represent no one. My sole objective is that your campaign rings true and is impossible to ignore.

- Casting: I find the creator who delivers the right message at the right time. No need to overdo it; it just needs to sound authentic ✨

- Usage strategy: TikTok, Twitch, YouTube, or even a local Facebook group... I help you go where the attention truly lies, with the right codes.

- Off-screen experience: Imagine activations that block streets, create FOMO, and continue to live in feeds long after the event is over 🏰🎥

- Consistency above all: Sifting through fleeting trends and real fundamental shifts to avoid unnecessary investments.

Why work with me? 🧠

I have a 'quirk': I observe, remember, and decipher everything happening on our screens 📱

From the behind-the-scenes of Star Academy to world records on Twitch, I see what's going to go viral even before the credits roll.

Having worked at an agency (+3 years of incredible projects), I know what a brief, a deadline, and an ROI are. But I also know that a good idea is one that becomes impossible to ignore 🌟

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 20km)

Kingcom
Influence Strategy Consultant
LUXURY GOODS
February 2026 - March 2026 (1 month)
• Development of a comprehensive strategic recommendation for the first influencer campaign of a Parisian historical site.
• Casting and selection of specific affinity profiles to enhance lifestyle, luxury, and cultural universes.
• Optimization of activation budgets and management of all contractual aspects with talents.
Influence Strategy Budget Negotiation
Kindai
Influence Strategy Consultant
BANKING AND INSURANCE
January 2026 - February 2026 (1 month)
• Conducting a competitive benchmark to identify differentiation opportunities.
• Definition of an annual strategic roadmap aligned with brand objectives, including recommendations for activation angles and an ambassador program.
• Overall budget framework and operational deployment.
• Ensuring campaign ethics through a strict selection protocol (legal compliance and ARPP rules).
Strategic Roadmap ARPP Compliance Benchmark Influence Strategy
La Vie Foods
Influence & Social Media Consultant
AGRICULTURE
September 2025 - September 2025
Paris, France
• Conducting a cultural audit based on the analysis of 2026 trends and target audience usage to ensure activation impact.
• Development of the editorial strategy and definition of brand highlights.
• Alignment of cultural positioning to maximize strategic differentiation.
Trend Analysis Editorial Direction Brand Strategy Creative Workshop