Freelancer profile translated to English.
Back to original languageAbout Carla
I'm Carla, a Paid Media specialist. I help local businesses and SMEs get more clients through Google Ads, without wasting money on ads that don't work.
This is what I can do for you:
• Audit your campaigns to detect what's failing and what can be improved.
• Media plan and campaign structure from scratch if you're just starting.
• Monthly management and optimization of your Google Ads account.
🎓 Trained with a master's degree in Paid Traffic Expert and Paid Media Strategies and officially certified in Google Ads.
If you want to know more about me and what my services include, you can visit my website: carlimarketing.com
Shall we talk?
Spanish
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- PertuttiPaid Media SpecialistRAW MATERIALS INDUSTRYMarch 2026 - Today (3 months)Buenos Aires, Argentina• Comprehensive management of Google Ads Search campaigns for B2B clients, including keyword research, CPC analysis, and media plan development.• Design and structuring of campaigns from scratch, defining strategy, ad groups, and segmentation tailored to a limited budget.• Continuous monitoring and optimization of performance, adjusting bids, ads, and structure based on real data.
- Alphabet España, BMW GroupDigital Campaign CoordinatorMarch 2025 - July 2025 (4 months)Madrid, Spain• Coordination between internal teams (sales and finance), marketing agency (NTT Data), and paid media agency (Dentsu) for the activation and launch of BMW digital campaigns.• Management of up to 20 models per campaign, with a high volume of updates on quotas, stock, and conditions on the banking platform, affiliate network, and online store.• Weekly monitoring of campaign results with the paid media agency, reviewing KPIs and identifying deviations from the forecast.
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Education
- Master Expert in Paid Traffic and Paid Media StrategiesKSchool2026Máster
- Master in Marketing Management and Sales ManagementESIC Business & Marketing School2025Máster
Certifications
- Google Ads Search CertificationGoogle2025
- Google Ads Display CertificationGoogle2025