Description

👋 Hi, I’m Camille, a product manager with a strong focus on optimisation and UX conception.

For the past 7 years, I’ve been helping companies design digital products that not only look good but meet their business goals.

My approach is rooted in user-centered design, backed by data and experimentation. I combine UX research, analytics, and growth thinking to identify friction points, uncover user needs, and turn insights into actionable design improvements.

Whether the goal is to increase sales, generate leads, or improve engagement, I design with both user empathy and business impact in mind.

🧩 What I do

1) UX & Performance Audits

- UX heuristics and analytics audits

- Funnel and behavior analysis to surface user pain points

- Competitor research

- Prioritized UX recommendations in a clear optimization roadmap

2) UX Research

- User interviews and usability testing

- Synthesizing insights into design opportunities

- Building empathy across product teams with clear, actionable findings

3) CRO & Growth Design

- A/B test design and setup (Optimizely, AB Tasty, Google Optimize)

- Data-informed hypotheses, test planning, and performance tracking

- Autonomy on test implementation thanks to HTML/CSS/JS skills

- Fast, iterative experimentation to learn what truly drives conversion

Experienced in both client side and server side testing

4) Product Strategy & Discovery

- Helping teams define product vision and align roadmap with user needs and business OKRs

- Running discovery sprints to explore high-impact opportunities

- Measuring feature success through clear KPIs and user feedback loops

I love working at the intersection of design, data, and business goals, where great UX becomes a growth lever. If you're looking to improve your product’s user experience and performance, feel free to reach out, I’d love to hear from you!

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
German
Conversational

Workplace preferences

Remote only

Primarily works remotely

PhotoRoom
UX/CRO mobile app
SOFTWARE PUBLISHING
September 2024 - December 2024 (3 months)
Photoroom is a Paris-based startup in the AI photo editing space, helping creators and businesses easily produce professional-quality visuals.
Designed and iterated on paywall UI and copy to optimize conversion and retention
Used Superwall to dynamically test and deploy different paywall variations
Leveraged Amplitude Feature Flags to run experiments and target user segments
Collaborated closely with Growth and Product teams in a fast-paced, data-informed environment
Covered a maternity leave, so I wasn’t able to stay long enough to measure long-term impact, but gained valuable hands-on experience with monetization flows and rapid experimentation.
Conversion Rate Optimization Application Mobile User Experience Design
The Sanctuary Group
UX Designer
SPORTS
June 2024 - July 2024 (1 month)
Led the design of a scalable pricing page template to support The Sanctuary Group’s transition to a new credit-based pricing model across its network of premium gyms, including Aqua by and Le Cercle Boxing.

- Translated complex pricing logic into a clear, user-friendly UX
- Developed a modular template adaptable to each gym’s unique branding
- Ensured consistency, scalability, and ease of implementation across all gym websites
- Collaborated closely with key stakeholders to align business goals and user needs

The result: a flexible design system that supports growth while enhancing transparency and conversion across all gym locations.
https://aqua-by.com/les-tarifs/
UI/UX Design Stratégie de prix
Ledger
UX/CRO Manager - App & web
TECH
January 2022 - Today (4 years and 4 months)
Paris, France
Ledger is a global platform for digital assets and Web3. It is a french Unicorn valued at US$1.5 billion.

I am currently helping Ledger's teams to define and implement a CRO strategy to improve the overall user experience of the online shop and the companion app (Ledger Live)

My responsibilities includes:
- Creating and managing a CRO squad to involve the developer, design and UX research teams into the CRO projects
- Leading UX research projects (user interviews, user test on prototype, surveys)
- Delivering qualitative/quantitative analysis to better understand the pain points of the customers' journey (ContentSquare, Mixpanel, GA4, UX research)
- AB testing integration using Javascript/CSS, setup and QA (Optimizely client side)
- Work closely with Product to deliver complex experimentation using Feature flag
- Delivering AB test analysis and recommendations
- Working closely with the SEO team to improve the organic ranking of key content pages through UX and technical optimisations
- Support on various digital analytics topics (tag integration, tracking)
- Transferring skills to the internal team (CRO methodology and best practices)
Atlassian JIRA Content Square JavaScript UX Research UX Design

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Master’s Degree in E-Commerce
Toulouse Business School
2018
My studies focused on building a strong foundation in digital business, combining key areas such as UX design, web integration fundamentals, and digital marketing. This multidisciplinary approach helped me understand how to create seamless online experiences that are both user-centered and performance-driven.
UX Research Studies – Interaction Design Foundation (IxDF)
IxDF - The Interaction Design Foundation
2021
I’ve deepened my knowledge of user experience research through self-paced courses with the Interaction Design Foundation, exploring methods like user interviews, surveys, and usability testing. This experience helped me strengthen my human-centered approach to digital design and sharpen my curiosity for how people interact with products.