About Blandine
French
Native or bilingual
Experience
- Isowan
On Malt
Community ManagerJanuary 2022 - March 2022 (1 month)Editorial Strategy: Audit and definition of objectives and target audienceEditorial line and visual identityContent Creation: Development of the editorial calendar Creation of visuals and textsCommunity Management:Responding to comments and private messages Implementing a regular engagement routine - BB Digital AgencyMarketing & Sales Consultant in the Tech SectorTECHOctober 2021 - Today (4 years and 8 months)I support Tech companies in optimizing their customer acquisition and sales strategy, by combining marketing and sales to convert faster without breaking their budget.- B2B Acquisition Strategy: identifying the most effective levers to attract qualified prospects.- Conversion Funnel Optimization: aligning marketing & sales to maximize conversion rates.- Structuring and Automation: implementing tools and processes for scalable growth.- Training & Consulting: supporting teams on best practices in B2B marketing & sales.🎯 Objective: Help you sell more, faster, and better, with a profitable and sustainable approach.Skills: Digital Marketing · Sales · Training · French Tech
- UBIQUSKey Account ManagerCONSULTING AND AUDITSMarch 2011 - July 2021 (10 years and 4 months)Paris, FranceSales of service offerings (writing, translation, interpreting) to high-level contacts (Purchasing Director, HR Director, Sales Director, CE/CHSCT/CCE Secretary - European Committee...)Management, development, and retention of key accounts in the Agri-food, pharmaceutical, ICT, Automotive sectors...Annual turnover: between €2.5 and €3 millionResponding to Tenders and establishing framework agreementsDevelopment of a marketing and sales action plan (writing emailings, participating in trade shows) and competitive intelligenceInterface between clients and Production departments (responsible for assigning internal and external resources), Marketing, Quality, Accounting
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Education
- Business School Master's DegreeINSEEC2009Spécialité communication marketing
- Community Manager TrainingEcole Française du Digital2019- Connaître et comprendre les différences entre chaque réseau social - Animer une page/un compte efficacement - Générer de l'engagement - Comprendre l'EdgeRank - Comprendre le SEO - Savoir créer du contenu visuel et du contenu "article web" - Utiliser Wordpress - Analyser les KPIs importants sur chaque réseau social - Utilisation des Facebook Ads