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Bettina Hudry-GerezBH

Bettina Hudry-Gerez

Partnership Director Ecosystem & New BD

€800/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Bettina

For 13 years, alongside business decision-makers, I participated in the development of an innovation and strategy consulting firm by creating large group partnerships and then the Asia subsidiary, as a member of the management committee.

Convinced that planetary boundaries are also a lever for value creation, I develop the resulting innovation projects and strengthen cooperation with the ecosystem.

Curious, creative & sociable, I enjoy connecting different worlds to enthusiastically build opportunities.

Since 2025: Freelance in commercial strategy, New business development, Structuring new BU for impact innovation projects
2019-2023: Director of International New BU
2010-2019: Director of New Partnerships
  • French

    Native or bilingual

  • Spanish

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • AEWA
    Freelance
    CONSULTING AND AUDITS
    October 2025 - Today (8 months)
    Malakoff, France
    Missions

    • GenAct - Structure commercial strategy & launch initial collaborations with Higher Education institutions to guide them towards strong sustainability business models
    • In 2 months >> Prioritization of institutions, 8 meetings with decision-makers, recruitment & engagement of 10 volunteers

    • 3Horizons – Deploy the workshop combining foresight, strategy & innovation to articulate short-term profitability & company longevity
    • In 1 month >> Structuring of the commercial approach & first contract with the impact division of a bank

    • La Tréso (Innovation Hub) – Catalyze synergies between local decision-makers to foster the emergence of new opportunities and impact projects
    • In 1 month >> Mapping of stakeholders, synergy analysis, contact with 10 corporate decision-makers in the region
    Partnership Development New Business Development Sustainable Innovation Business Unit Strategy Commercial Strategy
  • ALCIMED
    Director of New Asia-Pacific BU (Singapore, 4 years)
    CONSULTING AND AUDITS
    March 2019 - September 2023 (4 years and 6 months)
    Singapour, Singapore
    New Business
    • Revenue development from 0 to S$1M (Danone, Nestlé, L'Oréal, Sanofi, Takeda...)
    • Opening of 4 new accounts (Symrise, Barilla, Ferrero, Food Industry Asia)
    • Connections with 300+ value chain decision-makers (APAC General managers, CSR / R&D / BU Directors) & ecosystem stakeholders (government, international organizations, NGOs, journalists, networks)

    New Team
    • Recruitment & training of a multicultural team of 2 project managers, 2 business developers, 8 consultants
    • Challenged 60+ projects with in-depth knowledge of adjacent sectors

    International Leadership
    • Definition of APAC strategy and leadership in a complex environment (covid, turnover)
    • P&L management, member of the management committee
    • Spokesperson at conferences (Vitafoods Asia)
    Business Unit Strategy New Business Development International Team Management Subsidiary Creation CSR and Sustainable Development Strategy
  • ALCIMED
    Director of New Partnerships - Agri-food
    CONSULTING AND AUDITS
    January 2012 - March 2019 (7 years and 2 months)
    Paris, France
    • Business development up to €1M (Danone, BEL, Lesaffre, Adisséo, Bunge, Soufflet, Vivescia, Diana…)
    • Key account manager Danone: Engagement of an internal stakeholder community (sales reps, project managers, BU managers), +350% revenue generated
    • Organization of Alcimed's 25th anniversary in 3 months with the CEO, 1000 guests
    New Business Development Business Unit Strategy Sustainable Innovation Key Account Manager New Market Development

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Education

  • MBA
    IAE Rennes
    2010
    MBA
  • Engineer
    ENSC Rennes
    2010
    Ingénieur

Skill set

Categories