Freelancer profile translated to English.
Back to original languageAbout Benjamin
Expert in B2B/B2C Paid Media | Lead Generation Specialist
I specialize in generating qualified leads and prospects for B2B and B2C companies. My goal? To help you increase your revenue by optimizing your advertising investments on the most effective platforms.
With 10 years of experience, I have developed a proven method to boost your campaign performance. On average, clients I work with achieve a +22% improvement in their KPIs (CPA, ROAS, or number of leads).
My services to achieve your growth objectives:
- Paid Media Strategy (SEA & SMA): I design and deploy tailor-made lead acquisition strategies on Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other platforms. Each campaign is crafted to bring you a maximum of qualified leads.
- Tracking & Data: Accurate tracking is key to success. I implement a rigorous tagging plan (Google Analytics 4, Tag Manager) to precisely measure conversions and optimize your campaign performance.
- Creative & CRO (Conversion Rate Optimization): To maximize your campaign potential, my team and I handle the creation of your visuals and ad copy. We also test and optimize your landing pages to improve conversion rates and reduce cost per lead.
Beyond Freelancing: A Dedicated Team at Your Service
To offer you comprehensive support and cutting-edge expertise in strategy, graphic design, tracking, and optimization, I work with a team of 3 experts. This structure allows me to guarantee high-quality service while remaining flexible and agile.
Do you already have ongoing campaigns? I offer a free advanced audit of your account to quickly identify untapped growth levers.
French
Native or bilingual
Spanish
Fluent
English
Conversational
Remote only
Primarily works remotely
Experience
- VYV 3
On Malt
Lead Generation in the Healthcare SectorJanuary 2021 - March 2024 (3 years and 2 months)For the launch of a new home-based visual and auditory diagnostic service for the VYV group (mutual union), we worked on the following:- Digital strategic planning- Landing page creation (UX, Web Design, Development)- Implementation of hot prospect acquisition campaigns- Monthly management and optimization of CPA, SMA - OSMOS GroupSEO Audit & Strategy - B2B TechJune 2021 - July 2021 (2 months)For the Osmos Group website, specialists in structural monitoring, I was tasked with assessing their natural referencing and developing an SEO strategy to be implemented over several months.The mission:▹ Technical SEO Audit▹ Keyword Research▹ Competitor Positioning Analysis▹ SEO Site Structure Creation▹ 6-Month SEO Action Plan▹ On-Site SEO Optimization▹ Link Acquisition (Link Building)▹ Monthly SEO Performance Monitoring
- SANTE PLUSSEO / SEA ConsultingMay 2021 - May 2021Paris, FranceVideo consulting to address specific questions about optimizing the online presence of medical centers across France:- Local SEO / My Business Listings- Landing Page Conversion Rate- Tagging Plan- SEA Campaign Structure (Google Ads)
Reviews
I
Israel
SANTE PLUS
Reviewed on 5/20/2021
Séance très productive, bons conseils, je le recommande.
Mehdi
EverFruit Digital
Reviewed on 11/30/2020
Benjamin est une personne très pro et carré. Le travail a été délivré dans les règles de l'art mais aussi dans le temps imparti. Benjamin est aussi très disponible et à l'écoute de ses clients (c'est important et pas tout le monde). Du coup, on a décidé de travailler sur une plus grande durée ensemble donc on recommande vivement !
Benjamin has chosen to hide 9 reviews
Recommendations
FU
CV
+7
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Education
- Master's Degree in Communication and AdvertisingINSEEC2013
- Faculty of Economics and BusinessUniversity of Seville2011
Certifications
- Google AdsGoogle2013
- Google Analytics CertificationGoogle2020